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Spec Ops, AAA free-to-play, PR sessions added to GDC Europe

GDC Europe 2012's already substantial roster of presentations continues to grow with three newly-announced sessions.

The first two new talks hail from the game design track. Joerg Friedrich, lead level designer on Yager's Spec Ops: The Line, will chat about eliciting emotional response from players in a talke called "Making the Player Feel Bad - Breaking Rules of Player Choice for Emotional Impact".

Former Total War designer Jan van der Crabben will also give a talk, this time about how to bring AAA values and skills to free-to-play development. "AAA goes F2P: Same Skills, Different Mindset" will explore how and why he made the jump from the Creative Assemblies to Imperion publisher Travian games.

In a completely different vein, former CCP PR director Valerie Massey will talk about how to cope with disasters. "DEFCON: A Basic Guide to Public Relations Crisis Management" will cover the inevitable marketing snarls which can hammer a game's reputation, and how to steer things back to normal.

GDC Europe runs August 13-15 alongside gamescom in Cologne.

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Brenna Hillier

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Based in Australia and having come from a lengthy career in the Aussie games media, Brenna worked as VG247's remote Deputy Editor for several years, covering news and events from the other side of the planet to the rest of the team. After leaving VG247, Brenna retired from games media and crossed over to development, working as a writer on several video games.
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