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Lionhead's professionalism saved staff from redundancies

petermolyneux

Peter Molyneux told GI.biz that the reason Lionhead's escaped layoffs in the current climate is due to professionalism and courtesy.

"We tried to be welcoming. So being professional, being nice to do business with, being super-passionate -- when people come to look at saving money and where to direct their resources, it makes their decisions easier to take," he said.

Being visionaries, creating best-selling franchise like Fable and having Microsoft as a publisher helps too.

"Our mission statement is to be the most respected developer in the world, and to create landmark games. And underneath that, to be the most professional studio in Microsoft Game Studios," he continued.

"Part of that means that when we want to do something, we can't throw our creative toys out of the pram and say, 'Look, we want to do this because we're really smart people.' We have to prove it.

"We have to take the internal PR really, really seriously, and be really nice people to do business with," said Molyneux.

"I know that sounds strange, but it's so tempting when you're acquired by another company - and this is what happened at EA, with Bullfrog - it's so tempting to feel, 'Well, they're the big bad bosses, why should we try to open our doors?'

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Stephany Nunneley-Jackson

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Stephany is VG247’s News Editor, with 22 years experience (with 15 of them at VG247). With a brain that lacks adhesive ducks, the ill-tempered, chaotic neutral fembot does her best to bring you the most interesting gaming news. She is also unofficially the site’s Lord of the Rings/Elder Scrolls Editor.
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