If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

GDC: We're "broader" than mature-rated content, says Nintendo


Why do M-rated games lack success on Nintendo platforms? Because Nintendo's "broader than that," apparently. Sega and Rockstar must be thrilled.

"I'm not going to make an argument for why certain M-rated games, as you say, don't achieve a certain amount of momentum on the Nintendo platform," NoA corporate affairs VP Denise Kaigler told IGN at GDC yesterday.

"We're broader than that. And that's what our contribution to this industry is. We are making sure that we make games for a broad consumer platform from age five to 95, and that really has worked well for us."

GTA: Chinatown Wars charted at six in the UK rankings on release, while Sega's MadWorld only managed to place at 34. Why? Ask Sega.

"We're not saying that certain games can't succeed on Wii," Kaigler added.

"We want those games. We want people to bring those opportunities to us. So I opened up my answer to your question by saying talk to Sega, talk to those guys."

Sure it's not because Nintendo hardware's explosive growth this generation has been a result of selling in to non-gamers? We think it might be.

That interview's well worth a read.

Support VG247

You give us money, we give you an ad-free reading experience, merch discounts, a newsletter every month, and elite status amongst your friends.

See more information


More News

Latest Articles

VG247 logo

Buy our t-shirts, yeah

They're far more stylish than your average video game website tat.

VG247 Merch