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Devs need to capitalise on PC penetration, says Flagship boss

Speaking here, Flagship COO Max Schaefer has said that PC developers need to get over the whole "disarray" mindset and start thinking about how best to enjoy the massive PC install base.

"PC gaming isn't going anywhere until people stop having PCs," he said. "It's up to developers and publishers to keep it fresh and keep bringing creative, entertaining games to market. PC still is the only platform with decent chatting ability and people are by necessity in front of their PCs for many hours a day.

"We have a captive audience, we just need to do a better job of reaching out to them."

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Patrick Garratt

Founder & Publisher (Former)

Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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