Ubisoft will “surprise players” with “fresh, different ideas” to avoid Assassin’s Creed fatigue

Wednesday, 13th March 2013 17:43 GMT By Nick Akerman

Assassin’s Creed IV: Black Flag creative director Jean Guesdon is confident the franchise won’t succumb to annual fatigue. He believes Ubisoft has the imagination and resources to keep the AC brand fresh.

Guesdon was asked whether he believes fans will tire from the franchise’s annual release in a recent Q&A session. Such a concern isn’t even on his mind:

“I think we have proven that this franchise is relevant, and that it has a long way to go,” he said.

“Our job as developers of this new opus is to surprise players and bring fresh, different ideas, while at the same time making sure that what makes AC such a standout franchise remains intact.”

“With the scale and scope of the world we are building, the completely new setting, the new gameplay mechanics, and our new characters (both our hero and his supporting cast), we are definitely on track to get the job done and avoid fatigue altogether.”

Many were surprised to see the next numbered Assassin’s Creed title so close to AC3′s release. Guesdon suggests Black Flag started off as a spin-off, but the size and scope of the idea quickly pushed the pirate theme to a loftier position.

“But when it comes to that number 4… very early on in the project, when we started to realize the scope, freshness and innovation of what we had with the Piracy setting, we knew it was going to be a whole different beast of its own.”

Are you looking forward to another Assassin’s Creed sequel? Is the annual release schedule beginning to take its toll? Let us know.

Thanks, OXM.



  1. YoungZer0

    No. No, you won’t.

    #1 2 years ago
  2. Takeshi

    Way too late for that. You should only be at your third entry in the franchise with this impending release.

    #2 2 years ago
  3. Lengendaryboss

    Sure try telling us the same thing when Assassin’s Creed 5 is announced this time next year.

    #3 2 years ago
  4. Francis O

    How about you surprise us with a new engine for this dated game.

    #4 2 years ago
  5. Cobra951

    The attempts to deviate from parkour+blade combat are what turned me off to the franchise. Revelations’ lousy tower defense was the last straw. Changes to the basic premise are not welcome. Improvements, yes; deviations, no.

    #5 2 years ago
  6. deathm00n

    @5 Exactly, the naval battles in 3 for example were aclaimed by a lot of people, but it has nothing to do with the premise of the game, and now they take that and do a new game?

    I’m tired of it, and it’s hard for me to me become tired of franchises I really like.

    #6 2 years ago
  7. SameeR_Fisher

    A Break this year would serve equal purpose.

    #7 2 years ago
  8. Malmer

    Use a female protagonist. That would change a lot in the tone of the game, especially if set in a historical context where women were more restricted than now.

    Then make it about assassinations. Perfect that. When people complained about AC1 lacking variation what was asked for was not added minigames, wood trading and training assassins via a menu system. Instead, make the assassinations more creative. Make it possible to approach them from different angles with different solutions. And put in some good characters to make the journey more interesting. So cut the distractions and make a more engrossing and focused game.

    But I guess the ubisoft solution will be as previously in the series: Add more stuff to do outside of the actual core game. More bulletpoints at the back of the box.

    #8 2 years ago
  9. Bill_E_Talent

    I have been suffering from said fatigue for sometime now…

    #9 2 years ago
  10. Gheritt White

    @5: Precisely. Nevertheless, I will stay with the franchise in the hope that *one day* they will deliver us the French Revolution and Victorian London settings I so desperately crave.

    #10 2 years ago
  11. YoungZer0

    @8: We already had that.

    #11 2 years ago
  12. Francis O

    Yeah, The PS Vita version of AC3 has the girl,and it’s the same game. Same battle system, same slow FPS, same BS. The ship battles where not that fun in my opinion. I’m not going to shell out $60 for a ship battling expansion.

    #12 2 years ago
  13. MadFingerz

    @7 Yeah except they wouldn’t make as much money, which is the point really..

    I’ll give them the benefit of the doubt because it does sound like they will bring something new to the series. We just have to wait and see if “new is better”.

    #13 2 years ago
  14. TheWulf

    How about a fresh, new IP? Or maybe one of the actually good ones you’ve left for dead?

    #14 2 years ago
  15. MAGIK88

    AC has been fatigued since brotherhood.. What ubisoft needs is a new IP.. Far Cry 3 was a good game but it was just a FPS AC.. Loot, Climb towers to synchronize the maps, Side quest’s, etc.. It gets repetitive real fast.. AC will always be a good game but in all honesty their milking the series.. Ubisoft needs a new IP to get the job done.. Create something NEW.. Not watered down.. Not over exaggerated but something new and actually fresh..

    #15 2 years ago
  16. Rosseu

    They are basically saying they plan to make this the new Call of Duty

    #16 2 years ago
  17. Bill_E_Talent

    @15 ” Ubisoft needs a new IP to get the job done.. Create something NEW.. Not watered down.. Not over exaggerated but something new and actually fresh..”

    They did just that with Watch Dogs, also coming to a retailer near you this fall. Yes, that’s right, two large, open world games, both releasing this fall, both from the same publisher. On top of that you have the release of GTA V this fall, also a huge open world game. Ubisoft will be competing with itself this fall as well as the usual lot. Is this really smart? Necessary?

    #17 2 years ago
  18. Malmer

    @11 We already had a male lead, too. So why not skip that for once? Why should a male lead always be the default? Are men more standardized humans? And the female lead was in a vita game not the main series. And who has a vita, really?

    And if they have to have a male lead, how about not making him have the same personality as in most other games.

    #18 2 years ago
  19. Takeshi

    @17: They should just take a break with Assassins Creed and let Watch Dogs take the reins this year.

    I was actually looking forward to ACIII since it was a kind of re-invention of the franchise and in a totally different setting, but the seven hour tutorial just turned me off immediately.

    #19 2 years ago
  20. deathm00n

    The problem is that Watch Dogs is now looking like AC. Really, look at the gameplay showed in the PS meeting. He climbs, he kills, he run away, he relys on scenario tools to get away from the pursuers.

    #20 2 years ago

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