Modern Warfare 2 has a chance to top every other game in the market when it’s released later this year, Activision CEO Mike Griffith told IndustryGamers at E3 last week.
“We fully expect Modern Warfare 2 to be one of, if not the largest title in the industry this year, he said.
“When you look at when Modern Warfare 1 was launched in 2007, it had a substantial jump in consumers engaged in the Call of Duty franchise. World at War, which was launched in Holiday 2008, saw that more than a fifth of its purchasers were first time users of the Call of Duty franchise.
“So all those new purchasers are ready for the Modern Warfare 2 experience because they haven’t historically been in the franchise.”
The game’s out in November. If what we’ve been told is anything to go by, Mike may well have a point.