PS4 next-gen console war lead because Sony listened to developers – Gara

Tuesday, 4th February 2014 01:30 GMT By Brenna Hillier

PlayStation 4 has established and held a lead on the Xbox One because Sony built the console with ease of development in mind, according to Sony UK marketing director Fergal Gara.


Speaking to Gamespot, Gara said that “never was a truer word spoken” than when PS4 lead system architect Mark Cerny said at the system’s reveal that he had “spent five years listening to game developers, listening to what they want from the next-generation device”.

“It is as simple as that. [PlayStation 4] is much easier to develop for, and it is performing and packing the punch that developers want,” Gara said.

“We came up with the right product at the right price, for the right core audience to get us off to a strong start. We think we’ve done that very, very well,” he said.

“But that’s not the whole job. A strong start is invaluable, but it definitely isn’t the whole job. At this stage in the PlayStation 3 life cycle versus Xbox 360, we hadn’t even launched. We were 16 months behind.

“A lot can be achieved – million of consoles can be achieved – despite a poor start, and we certainly had that the last time around.”

Gara said recently that Sony is still struggling to keep up with demand for PS4 in the UK. In terms of software, PS4 outsold Xbox One 3:1 over the holidays at at least one retailer.



  1. xxxGamesMasterxxx

    No, it’s because it’s cheaper.

    #1 11 months ago
  2. ddtd

    @1 – It’s cheaper and it’s easier to develop for.

    The x1′s eSRAM is neat in concept but it’s not practice compared to the PS4′s more straight forward architecture.

    I think the gap is going to close after some time, but a lot of it is going to depend on MS stepping up and making their development tools easier to use.

    #2 11 months ago
  3. ddtd

    Practical, not practice.

    #3 11 months ago
  4. gomersoul

    It’s better in every way apart from Kinect, that’s why it’s winning. Kinect will always be a novelty that wears off after a few months

    #4 11 months ago
  5. fearmonkey

    I really wish execs from either side would shut up about who is winning, let fanboys dish that out.
    I just hate to read it. It’s also WAY too early to be touting your “winning” MS hasnt even brought up their biggest guns yet. When the next Halo is announced, Xbox ones are going to sell quite a bit.

    #5 11 months ago
  6. salarta

    @fearmonkey Sony hasn’t really brought out their big guns yet either. Their biggest launch games were Killzone: Shadow Fall and Knack, neither of which were expected to be huge deals.

    The first game Sony has that might be considered part of their “big guns” is inFAMOUS: Second Son. There’s been absolutely no mention of a new Little Big Planet, which had become a huge deal for Sony. The Order: 1886 isn’t out yet, and it’s debatable if that could even be considered a “big gun”; a real big gun would be the studio making another God of War game for PS4. The next Uncharted doesn’t even have details given out yet.

    So yeah, XBox Ones are going to sell quite a bit when the next Halo comes out, but it’s not like Sony’s put out their best stuff yet either. It may be too early for either company to really be able to say “We won this generation,” but Halo not being out yet doesn’t mean Sony’s current strong advantage over Microsoft is a fluke or has no value. People that have bought consoles so far have shown that in the current landscape, with nearly equal game value (actually, most people seem to claim XBox One had better games than Sony at launch) and with both consoles experiencing glitches and hardware problems and lacking some of their most touted features (Gaikai doesn’t seem to be up yet for Sony and Microsoft doesn’t have TV connection in place yet, if I recall correctly), people would rather buy a PS4 over an XBox One. That means something.

    I’m also starting to seriously think that Halo is going to end up losing a lot of its edge this generation. It held pretty strong for the company last generation, but there’s only so much of one genre people can take before it’s exhausted. The death of Guitar Hero proves that. The seeming death of JRPGs proves that too; the genre was huge during the PS1 era and going into the PS2 era, but it’s practically non-existent for any major presence today, and even the franchises that used to be the best of JRPGs started trying to incorporate more action game elements.

    #6 11 months ago

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