Fri, Nov 05, 2010 | 08:53 GMT

Live-action Black Ops commercial features slow-mo explosions, Kobe Bryant

blackopsliveact

On this week’s episode of “Advertising Budgets Gone Wild,” we have a nice little slice of total insanity from Activision. But it’s a good kind of insanity. Maybe. The basic concept? What if Call of Duty multiplayer was an actual thing? You know, like a paintball match, but with live ammo and enough pyrotechnic work to make Michael Bay shed a few tears, grab his hat, and find something else to hang it on.

Also, famous convicted sex offend– we mean basketball player Kobe Bryant and comedian Jimmy Kimmel are both in it, because why not? Check out the full thing after the break, courtesy of Advertising Age.

19 comments

#1

EscoBlades
05/11/10, 8:54 am

Black Ops….”Yawn”

#2

Freek
05/11/10, 9:19 am

Everybody is shooting, but nobody is getting kills…noobs… ;)

#3

Johnny Cullen
05/11/10, 10:19 am

I should not have seen that hours after coming home from a party. 8/

#5

G1GAHURTZ
05/11/10, 11:13 am

/Chuckles

#6

Dralen
05/11/10, 11:31 am

Well this sure is a great way of getting journalists attention.

#7

poopoofruits
05/11/10, 12:31 pm

that was funny, this ad will get everyone to buy black ops (not literaly everyone people)

#8

DBZ0wnz
05/11/10, 1:04 pm

That was pretty bad…

#9

SplatteredHouse
05/11/10, 1:11 pm

ass! :p

#10

jeremycafe
05/11/10, 1:39 pm

Man you all cry about everything. This was an awesome ad, even if they paid some scum rapi….basketball player to be in it.

#11

stretch215
05/11/10, 2:21 pm

Kobe Bryant was never convicted of rape. His accuser is a lying whore who got her story mixed up so many times SHE didn’t know what happened. She was just trying to get some money.

#12

gorman
05/11/10, 2:54 pm

Honestly the Kobe “joke” was not very funny. Especially considering what stretch215 just mentioned.

#13

revsoul
05/11/10, 4:17 pm

yeah, how can u defend her story when she shows up to the hospital the NEXT day with THREE different guys semen on her underwear?

Adulterer yes, rapist no.

You can’t deny the awesomeness of the commercial

#14

theevilaires
05/11/10, 4:29 pm

XBOX LIVE or PSN…..hmmm G1GA are you getting this or are you still being a slave for your precious Star Craft 2? :D

#15

spiderLAW
05/11/10, 4:39 pm

Dont any of you wackos ever talk shit about Kobe. Hes the greatest basketball player (2nd to Jordan of Course) ever. He was also a nice, genuine, cool dude when i met him.

@11 Good job man. He ws never convicted and that skank just wanted in on his $13mill per season income.

This commercial was indeed awesome sauce.

@TEA, dude. PSN man. Thats where ill be at, if i can scrounge up the money to get this bad boy :)

#16

walk_star
05/11/10, 7:23 pm

@10 – damn straight. it’s funny and it’s effective. they also don’t overdo the celebrity aspect by giving them hackneyed lines, and the result is the emboldening realization that everyone is equal online, differentiated by skill alone (inb4 “durr hurrrr NO wut about cheaters”)

#17

YoungZer0
06/11/10, 1:21 pm

Haha, fantastic commercial. Don’t care who this guy is.

#18

Callum
06/11/10, 2:29 pm

Lol, I fucking loved that. The guy at the end with the twin pistols…stroke of genius.

Also, someone mention SC2 ?! I want to play you!

#19

Psychotext
06/11/10, 3:12 pm

@13: Sounds like a party! :D

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