Warfighter headed to “murderer’s row” of AAA competition – analyst

Tuesday, 23rd October 2012 00:53 GMT By Brenna Hillier

Medal of Honor: Warfighter will keep EA from meeting its financial forecasts, one analyst has opined, as it faces down some fierce holiday season competition.

Doug Creutz of Cowen and Company told GamesIndustry that his company doesn’t expect EA to reach its FY13 guidance because Medal of Honor: Warfighter is “likely to be a major disappointment”.

“Based on our read of pre-release tracking data, we think the game might struggle to sell through 2MM units worldwide,” he said.

“With only a week before a murderer’s row of AAA titles begins to come out (Assassin’s Creed III on October 30; Halo 4 on November 6; Call of Duty: Black Ops 2 on November 13), we think Medal of Honor: Warfighter has a very short window to capture sales.”

Creutz also commented on a rumour that EA chose not to supply review copies ahead of launch to major outlets; IGN has confirmed it did not receive review code till quite recently, although other outlets and magazines haven’t reported an unusual pattern.

“A dearth of reviews is unlikely to help. The decision to make early review copies unavailable does not suggest to us that the company has a high degree of confidence in the quality of the game,” the analyst noted.

In conclusion, Creutz said he didn’t expect strong performance from EA Sports’ recent titles to offset disappointing Warfighter sales, or a suspected dip in Star Wars: The Old Republic’s performance, and poured scorn on a the publisher’s “modestly successful” Q4 FY13 lineup of Crysis 3, Dead Space 3, Army of Two: The Devil’s Cartel, and Fuse. EA reports its Q3 earnings on October 30, just a few days after Warfighter’s launch this week; its financial year ends in March.



  1. The_Red

    Could lack of supply for early review codes be related to the Day One patch that EA really pushing for? As in, the boxed / shipped product is really broken?

    If that’s the case then I feel really about about all the hard working people at Danger Close. Working under so much pressure and with such a little time to have your unfinished game taken by publisher and put on the street… I wish EA would give them more time and resources to make the perfect game to fight COD instead of going with the whole stupid bi-annual strategy just to have some military shooter during holidays.

    #1 2 years ago
  2. Docker Al

    The beta was poor. The Frostbite engine is shoddy and as slow as treacle with its 30 frames per second frame rate and twice the controller lag of its competition.EA have really dropped the ball this generation. The difference between 30 and 60 fps is night and day. And the news of a substantial day one patch is an open admission that they are shipping a broken product. Good luck to those picking it up but I suspect the lobbies will be deserted inside a couple of months.

    #2 2 years ago
  3. freedoms_stain

    @2, no, Frostbite isn’t shoddy or slow, your hardware is.

    #3 2 years ago
  4. roadkill

    How does this “analyst” know what EA’s financial forecasts are?

    @2 What 3 said!

    #4 2 years ago
  5. OrbitMonkey

    Well if this does bomb, EA will be dropping Danger Close :-/

    #5 2 years ago
  6. deathm00n

    @5 And I think the umbrella won’t protect them from the bomb.

    #6 2 years ago
  7. Docker Al

    @3&4 Frosbite runs at 30 fps on consoles. Morons.The competion runs at 60 fps on consoles,where the vast majority of the sales are.

    #7 2 years ago
  8. roadkill

    @7 Our, or at least my point still stands. You have a s**t platform! Frostbite runs on ~45 frames per second (1920×1080, high) on my average PC. I don’t give a f**k if you want to use and old hardware. I also don’t care if CoD sells better. That’s practically the only excuse which Call of Duty fans come out with.

    #8 2 years ago
  9. Maximum Payne

    @7 And your point ? In Cod you can’t destroy a box and its not even in 720p…

    #9 2 years ago

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