As you may have noticed from its complete takeover of your social network feeds, The Sims Social is massively popular.
The casual adaptation of EA's phenomenally successful virtual life game has topped 7 million monthly active users in just 15 days. The game has scored 4.4 out out of five based on 53,310 reviews.
One week after launch, the game had netted 4 million MAU.
Like many games of its kind, The Sims Social permits limited actions per day, with action pools refilling over time. Players can gain rewards by sharing news items, viewing others requests, or by purchasing in-game currency. As in the series it's spun out from, players can build and upgrade virtual homes, improve skills, and even complete limited quests.