Music industry grown 32% by games in 2008

By Patrick Garratt, Saturday, 16 August 2008 08:41 GMT

According to UBS analyst Ben Schachter, music games have been a “key driver” for music industry this year, with “sales of music-themed games responsible for 19% of overall industry software dollars in July (15% YTD) and 44% of y/y industry dollar growth during the month (32% of growth YTD).”

That’s not insignificant. In a research note, Schachter has also pointed out that Guitar Hero franchise dollars year-to-date are up a mighty 87 percent.

In terms of units, Guitar Hero is up 82 percent this year. On a dollars basis, the recent DS release of Guitar Hero: On Tour took in more than $15 million in July alone.

Moreover, MTV Games’ Rock Band bundles on Wii, PS2 and Xbox 360 combined for nearly $47 million in sales in July.

More on GameDaily.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.



Ben Schachter

  • Analyst: Concerns over SWTOR sales are a bit premature

    Macquarie Securities analyst Ben Schachter has said concerns over sales figures for Star Wars: The Old Republic and the resulting drop in EA stock prices are due to outside “speculation”, as NPD’s sales figures don’t show a complete picture. According to Schachter, the majority sales for the MMO were likely through Origin, and since NPD […]

  • GTA IV's "massive" size may put punters off DLC, says analyst

    GTA IV may be simply too large to succesfully carry DLC, Wedbush Morgan’s Michael Pachter’s told VG247, as the majority of owners never actually finish the main game. Pachter was talking in response to comments made earlier by AmTech analyst Ben Schachter (via Industrygamers and Joystiq), who expressed “concern” about the state of the GTA […]

Guitar Hero

Music Industry