SCEA CEO Jack Tretton told Bloomberg during E3 that Sony’s PS4 was built to “appeal to consumers,” worldwide and the ability to sell, share or trade disc-based games adds to the value of a console.
According to Tretton, via Gamespot, this is one of the main reasons the console doesn’t require and always-online connection.
“We’re most concerned about the consumer. And we really appeal to consumers on a worldwide basis,” Tretton said. “And I think in the United States, we realize there’s a high degree of broadband adoption, but we’re in a lot of countries where people don’t have the ability to connect on a daily basis and we want to appeal to consumers worldwide.
“The other thing as it relates to the ownership of the game, if people pay a lot of money for that, they equate the value with the flexibility they have in that. To do with it as they choose,to give it to their friends, sell it to their friends, trade it in to another retailer; that creates value in the initial purchase that they make.”
Tretton also reiterated that Sony always planned on providing a price point for PS4 that would drive volume “as quickly as possible,” yet at a price which would resonate well with consumers.