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Borderlands 2 selling ahead of expectations amid worries over T2 stock – analyst

Friday, 21st September 2012 14:04 GMT By Stephany Nunneley

Borderlands 2 is selling “in line to slightly ahead of expectations,” since it launched on Tuesday, September 18 in the US, according to Robert W. Baird & Co. analyst Colin Sebastian; however, the firm’s enthusiasm for Take-Two is “tempered” by increasing uncertainty over the presumed March 2013 launch timing for GTA 5. Speaking in an industry note, Sebastian said the Gearbox shooter could “exceed” its original shipment expectations of 3 million units. During a a meeting with investors last night, Take Two CEO Strauss Zelnick said delays caused the publisher to miss its financial targets for Q4 and year end 2012.

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  1. SplatteredHouse

    Where is the majority of a game such as B2′s sales likely to come from? I’m no analyst, but I think that it is the kind of title you can expect to sell strong in the digital space, to where I want to ask whether when Sebastian mentions the target of 3m shipment, could digital interest eat that number down where people who would previously have bought a physical copy opt for a keycode instead?

    #1 2 years ago
  2. OlderGamer

    Alot of my Steam friends have been playing B2.

    #2 2 years ago