Origin EULA revised with data collection for marketing purposes nixed

By Stephany Nunneley
26 August 2011 21:28 GMT

EA has revised its EULA for Origin, and has removed the bits about using data collected for marketing, but in the end it will still collect your system data and there isn’t an opt out option available.

According to the new version, posted by Giantbomb, EA can still use Origin to collect: “nonpersonally identifiable (or anonymous) information for purposes of improving our products and services, providing services to you, facilitating the provision of software updates, dynamically served content and product support as well as communicating with you. The non-personally identifiable information that EA collects includes technical and related information that identifies your computer (including the Internet Protocol Address) and operating system, as well as information about your Application usage (including but not limited to successful installation and/or removal), software, software usage and peripheral hardware.”

The revised section of the EULA goes on to state that EA knows customers “care how information,” is collected, used and shared, it appreciates that those installing Origin are trusting it to “do so carefully and sensibly,” and it would “never sell your personally identifiable information to anyone, nor would it ever use spyware or install spyware on users’ machines.”

You can read the original section 2 of the Origin EULA here.

Thanks, Joystiq.

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