Guitar Hero Arcade appears at Brighton Pier’s Palace of Fun

By Stephany Nunneley, Wednesday, 22 April 2009 09:04 GMT

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Ten Guitar Hero Arcade machines have been placed at Brighton Pier’s Palace of Fun, according to Activision.

Playable since Easter, the Arcade will “officially” launch the machines on April 25 with public competitions.

Developed by Activision, Konami and Raw Thrills, the machine has its own guitar – like, dur – as well as a large selection of licensed tracks, 11 different characters, and co-op.

Brighton Pier is the first location in the UK to feature the arcade game.

Press release below.

Apr 20, 2009 – Konami, in collaboration with Raw Thrills and Activision have brought the world wide phenomenon of Guitar Hero to European arcades in conjunction with Electrocoin, who will be the UK Distributors.

Brighton Pier, the first outlet to have the arcade game, will officially showcase the machines when they will be played in competition by the public for the first time on Saturday 25th April during a one day contest. The machines are now in place in the Palace of Fun and have been in use over Easter.

Guitar Hero, which has become a video game craze all over the world, offers music fans a unique opportunity to live out their dreams of playing in a rock band by simulating the playing of lead and bass guitar across numerous well-known rock anthems. Playing the game with the guitar controller simulates playing an actual guitar, except it uses five colored “fret buttons” and a “strum bar” instead of frets and strings.

The arcade version of Guitar Hero is comprised of a large selection of well known licensed tracks. Guitar Hero Arcade has been designed to facilitate two-player action, although it also offers a single player game. The game itself contains eleven different characters with seven different venues to work through. The cabinet has an imposing design, with amazing sound quality and an impressive 400 pulsing LEDS.

Brighton Pier will have ten of the arcade machines.

Anne Martin, General Manager: “We are delighted to be selected by Konami to be the first Family Entertainment centre in the UK to showcase Guitar Hero Arcade at Brighton Pier. As such a popular, global game, we feel this is a worthy investment in order to enhance our offerings to national and international tourists and ensure the pier, and Brighton, remains a key UK destination in 2009.”

The arcade version of Guitar Hero is comprised of a large selection of well known licensed tracks. Guitar Hero Arcade has been designed to facilitate two-player action, although it is just as much fun as a single player game.

The game itself contains eleven different characters with seven different venues to work through. The cabinet has an imposing design, with amazing sound quality and an impressive 400 pulsing LEDS. Not only is it aesthetically pleasing it is also made of the highest build quality with industrial strength guitar controllers.

From April 2009, Brighton Pier will be the first location in the UK where Guitar Hero Arcade will be available. The pier is the South Coast’s Leading Tourist Attraction. It is currently owned by private company, The Noble Organisation.

Electrocoin.net is the home of fantastic products from a company that has served the amusement industry for over 30 Years and will be the UK Distributors of Guitar Hero Arcade.

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