Xbox 360 backwards compatible games are getting reprinted, sold at retail in new boxes

Xbox 360 games that work on Xbox One are being sold at retail in shiny new covers.

It looks like publishers are beginning to market Xbox One's backwards compatibility feature outside of Twitter and Facebook. One Reddit user spotted updated covers for Fallout 3 and Doom 3 at retail.

As you can see, the games are packaged in a new box, with their cover now clearly displaying the fact they're playable on both Xbox 360 and Xbox One. In the case of Fallout 3, the version on the shelf offers the complete package (DLCs etc), and they appear to not be priced higher than the ones with the old cover.

This is probably just repackaging done by either Microsoft or Bethesda, since the discs included are identical, and both will be recognised by Xbox One for backwards compatibility. Still, it's nice to let the general public know of the feature.