PS4 Japanese attach rate as low as 30% – report

Wednesday, 26th February 2014 00:44 GMT By Brenna Hillier

PlayStation 4 games aren’t selling as rapidly as the console itself, Japanese retailers report.


According to a series of retail blogs translated by DualShockers, Japanese gamers didn’t rush to buy extra games for their new consoles.

One retailer said only 46% of those buying a PS4 picked up a game, while another said only 30% of console purchasers grabbed any additional software.

When questioned, consumers said they didn’t need to buy more games because the console came bundled with Knack, or because they intended to upgrade PS3 games.

Of those that did buy a game, Yakuza Ishin seems to have been the most popular.

In general, reports suggest demand for the console was pretty high; many smaller retailers sold through their entire allocation of PS4 stock on launch day, although chains and larger stores still have some PS4 units available. One smaller store ran out of consoles but continued selling games, with the result that it shifted more games than hardware, but this seems to be an unusual scenario.

Yesterday, Famitsu reported PS4 sales of over 300,000 in the console’s first two weeks on sale in Japan. Globally, the console had sold through over 5 million ahead of Japanese launch.



  1. POOhead

    rip japan

    #1 7 months ago
  2. loveaya

    JP market is dead. Japanese are interested in only the crap Mobile Games.

    #2 7 months ago
  3. salarta

    Before anyone gets too carried away with all the cries of PS4 failing or the Japanese market dying, keep in mind that there aren’t a whole lot of games yet that are really outstanding stuff that’s available in Japan and not already out there on PS3. For example, Outlast isn’t available in Japan, and basically everyone knows inFAMOUS: Second Son (which I can’t find release date info for when it comes to Japan) is widely considered the first game anyone can really call a highly anticipated game for the PS4.

    #3 7 months ago
  4. Someboooodie

    Oh no.

    #4 7 months ago

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