Xbox One exclusive digital prices increased by £5 in UK

Wednesday, 11th December 2013 05:21 GMT By Brenna Hillier

Select Microsoft-published Xbox One games are now all £5 more expensive on Xbox Live than when the console launched in the UK.

If you take a look at the British Xbox Live listings for Dead Rising 3, Forza Motorsport 5 and Ryse: Son of Rome, you’ll see all three are now priced at £49.99.

At launch on November 22, all three titles were £44.99 – prices have inexplicably jumped by £5.

It’s unclear what motivated the price increase or if it is permanent; we’ve contacted Microsoft representatives for more information.

Prices for fellow Microsoft-published Xbox One titles Crimson Dragon, Dead Rising 3: Premium Edition, Lococyle, Powerstar Golf and Zoo Tycoon have held steady.

The increase comes just days after some PS4 digital pricing was lowered by a minimal amount.

Thanks, CyberMarco.



  1. Christopher Jack

    Still $10AUD less than Australians pay in retail. Any Aussie here no how much XB1 online prices are?

    #1 1 year ago
  2. manamana

    “It’s unclear what motivated the price increase” – greed?!

    #2 1 year ago
  3. TheWulf

    And this is why I don’t like closed systems with their tightly controlled storefronts and gatekeepers who’ll rarely act in the interests of anyone but themselves.

    I honestly think that the SteamBox is going to be both something of a revolution and revelation to console owners. It’ll give them something they never had under the dire regimes of Microsoft and Sony — respect. Steam treats people like human beings, rather than walking wallets, and their system is an open one.

    Don’t like what Steam is charging? Use another storefront! That competition will always bring Steam in-line. And if a developer has a beef with Steam, they have numerous other storefronts to go to. They can even sell a game from their own homepage.

    I don’t know… this is just so endemic of the closed system model.

    Why did we put the prices up? Because no one could stop us, that’s why. And marketing is always on top of how horribly we can treat our consumers, how much of their dignity we can rob them of, without ever going past that tipping point where they’d leave us behind. And why shouldn’t we?

    There was a recent example of this on iOS as well. A really amusing one that demonstrates my point.

    A lot of people don’t like the new iOS, so they chose not to upgrade. Apple wasn’t happy with this because they’re control freaks and they want to teach their drones obedience. So what do they do? They exercise the control they have of their closed system to force people to download the system update. You can’t delete it, it just sits there taking up 5gb of space on your phone/tablet. You have to either accept the lost space, or upgrade the phone. Unless you want to tread into the dangerous area of jailbreaking, of course.

    Whereas because Google runs an open source operating system with Android, that sort of thing can never happen. They couldn’t push a choice on people that couldn’t be reverted.

    That’s the difference.

    With a closed system, your gatekeepers, your masters, have total control over you. And they’ll treat you as badly as they think they can get away with. How many XBox owners will actually return their consoles? What could compel them to? Pride? Self-respect? Dignity? These things aren’t so important, these days, it seems.

    This is why I think that the SteamBox is going to be such a change. You can have a console, but you can keep your dignity, your self-respect, your pride, and your freedom to do whatever you want with it.

    And if Steam ever does this? Then you’ll use GreenManGaming on your SteamBox. And that’s exactly why Steam won’t ever do this, Valve realise the value in actually treating you like a human being, rather than a drone that’s merely an extension of a corporate body.

    #3 1 year ago
  4. Joe Musashi

    OK. Well, that’s… different.

    Maybe they’re trying out a new pricing psycology. People often ‘wait until it drops in price’ so perhaps Microsoft are looking to instill a ‘buy it now, before the price goes up’ mindset.


    #4 1 year ago



    Some people just like convenience, and not having to worry about malware, trojans and viruses. Having no compatibility issues, and things that ‘just work’. Some people just don’t need options and customisation. They’re happy with the basics.

    Closed systems have their obvious downsides, but it’s not all doom and gloom… Pride and self respect?

    Seriously? Lol!

    #5 1 year ago
  6. AmiralPatate

    How do they expect to attract people to the downloadable side of the Force with such practices?

    #6 1 year ago
  7. DrDamn

    You can buy digital PSN titles on Amazon US. Others will follow. It’s not closed anymore in terms of places you can buy.

    #7 1 year ago
  8. Keivz

    That bit you posted about Apple forcing you to download their new OS, whether you install it or not, is nonsense. I have an iphone and haven’t upgraded or downloaded the update and I know others who haven’t either. Where on Earth did you hear about that?

    Also, a closed system doesn’t guarantee pricing doom and gloom. Apple’s pricing on their games and apps is more than reasonable with many games going on sale for the low, low price of free sometimes. And they don’t even have the competition of retail outlets like MS and Sony do, which in many ways is akin to the competition seen on Steam.

    #8 1 year ago
  9. SCAssassin

    Well that’s sort of bullshit.

    #9 1 year ago
  10. mistermogul

    I’m convinced that Microsoft are doing all they possibly can to put me off Xb1. It’s something they’ve been doing on a weekly basis very well since their big reveal.

    #10 1 year ago
  11. FeaturePreacher

    Steam Box doesn’t have used games. If digital is too high, then go retail. If retail is too high go used. By the time steam box is released, the ps4 will quite likely be $350 which will probably be $150 less than the cheapest steam box.

    #11 1 year ago
  12. aseddon130

    @AceyBongos (the british Major Nelson) just tweeted to me:

    @aseddon130 Statement I have is ‘Digital content pricing is subject to change and we may occasionally offer various deals or promotions’.— Graeme Boyd (@AceyBongos) December 11, 2013

    #12 1 year ago
  13. Docker Al

    @1. All 3 are $89.70 here in Aus. Seem to remember they were around $99.95 @ launch but I could be wrong on this. They’re all available at JB for $79.00.

    #13 1 year ago
  14. SplatteredHouse

    My first reaction when I saw this was to query whether or not there was any correlation between retail performance of these titles, and the digital pricing.
    I don’t buy Bongo’s statement. Simply, if there was such a “promotion” going on, an attracting endorsement to buy MS over competitors, the Microsoft any of us know would have made sure everyone knew it – as far as I am aware, no such news has come to light.

    Considering retail, the Amazon UK Best-sellers chart currently shows first Xbox game appears at 41. Dead Rising 3…While the top-selling PS4 title is 11th (and several more appear before DR for that machine)…FIFA14 (yep, the one they’re giving away elsewhere!) being the 11th most bought item in the video games section. (PS4 console is 8th, to Xbox found in 63rd position)

    #14 1 year ago
  15. Legendaryboss

    Don’t like it? Don’t buy it. You do like it? Well okay you rick fuck ;) do what you want with your money. The expression goes “vote with your wallets.”

    #15 1 year ago
  16. Legendaryboss

    I’m sorry thats my whole opinion on purchasing stuff. Micros-transactions, high priced games etc. etc. Buy what you think is valuable to you.

    #16 1 year ago

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