Despite several recent exclusivity deals with Microsoft, EA Labels president Frank Gibeau rejects accusations the company is “tilting Microsoft’s way” and claims unannounced “tactical programs” between the company and Sony will “make things much more balanced”.
Some of the recent exclusivity deals between EA and Microsoft include the timed exclusivity of Battlefield 4’s Second Assault DLC, Peggle 2, Plants vs Zombies: Garden Warfare and Titanfall which, as of yet, unannounced for Sony platforms.
Gibeau also weighed in on how the two companies have handled their next generation plans thus far.
“I think the Sony team has executed exceptionally well–and they did not execute particularly well on PS3, whereas last time around Microsoft executed perfectly. This time, Microsoft has run into some challenges, some leadership changes, but they’re a very resilient organization, and if you look at their counter-punches on any setbacks, they’ve done a pretty good job of getting back on track.”
Speaking to Edge, Gibeau also described a digital only future as “possible but not probable” and dismissed the idea that EA might move into the Skylanders/Disney Infinity market, saying it represented a “very high bar” for the company to get involved in, considering that plastic is “expensive and very faddish”.