Sony to reveal head-mounted AR device at TGS, trailer emerges – report

Tuesday, 11 September 2012 10:27 GMT By Dave Cook

Sony has posted a stylish trailer for what appears to be an AR head-mounted device online. The accompanying text crawl makes reference to TGS 2012, suggesting a reveal is on the way.

Eagle-eyed GAF member onQ123 spotted the clip on an official Sony YouTube channel. Users then Google-translated the accompanying text crawls:

People, how far immersive?
It experiments explore the possibility of new entertainment
“Institute immersive pleasure HMZ” head mounted display
Has been developed for the open experiment, models with head tracking system / live camera
Tokyo Game Show head-mounted display “PROTOTYPE-SR” Limited 2012 Specifications
※ jointly developed with RIKEN team Fujii
New 360 degree immersive entertainment sensation
World of the music of the movie world flew in to the real world

Experiments conducted public 9/22, 23
(Deadline September 13, 2012) in recruiting an experience

You will witness the future of entertainment

The video follows a NY Times reporter’s account of Valve’s prototype AR goggles, proving that the company is indeed looking into wearable hardware. Would you like to see Sony enter the head-mounted race as well?