Gaikai: ‘cloud gaming can help electronics companies profit from the industry’ – Perry

Thursday, 6 September 2012 10:07 GMT By Dave Cook

Gaiaki founder and CEO David Perry has explained the power of cloud-based gaming services as a way of getting non-gaming companies a footing in the market. Perry also explains that companies missing out on big game launches like Call of Duty may now have a solution.

Speaking at a panel to promote Cloud Gaming USA, Perry explained that electronics companies are missing a trick, “When I present Gaikai to consumer electronics companies and cable and satellite companies, they believe they’re in the entertainment business because they’re delivering movies and music, but they didn’t participate in the biggest entertainment launch in history with Call of Duty last year.”

“Cloud gaming is the only way these companies can participate in these types of big game launches,” Perry added, “The cloud allows any low-end device to deliver state-of-the-art gaming experiences.”

Perry continued, “Companies are always saying, “We just give the gamers what they want, when they want, where they want,” but then the question is, “What are you doing about it?” We all agree that cloud gaming is the best thing for the game industry to make that a reality.”