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GAME: “We can’t stock absolutely everything”

Wednesday, 22nd February 2012 14:19 GMT By Johnny Cullen

GAME has said in no uncertain terms it “cant stock” every game, but insisted the games that are currently unavailable to buy could end up on shelves eventually at the chain.

The retailer confirmed to VG247 yesterday evening it wouldn’t be stocking Ubisoft’s Vita launch lineup, including Rayman Origins, Michael Jackson: The Experience and Lumines.

Its also switched pre-orders of the special edition for Mistwalker Wii RPG The Last Story to standard editions ahead of its release in the UK on Friday.

It follows ongoing issues for the company which has effected it buying stock.

GAME marketing boss Anna-Marie Mason told Eurogamer at last night’s London launch for PlayStation Vita that recent events regarding Last Story, the Ubi Vita line-up and the lack of a release of Tekken Prime for 3DS from the retailer were “the exception, not the rule”.

“We know our customers really well,” said Mason.

“Most of them have a really long history with us, and they know as a business we are absolutely committed to giving the best possible range as much of the time as we possibly can.”

On the lack of Ubisoft Vita games, she added the situation “may change” as time goes on

“With regard to the customers we have in both brands and whether they’re online or in store customers, we’ve spoken to them all and apologised that that isn’t something we’re in a position to offer them right now.

“But for the guys who really want those games, we’ve got a download option for them, so they’re not missing out on the game perhaps they wanted as part of their launch experience.”

Mason spoke to Alex Donaldson for VG247 last night at the Vita launch. Get her comments and more here.

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7 Comments

  1. The_Red

    Not being able to stock everything is one thing and stocking NO game from a certain publisher around the launch of a high profile new console is another thing… and then there is the Last Story switch which is simply unacceptable.

    #1 2 years ago
  2. Psychotext

    Burn in hell Game.

    #2 2 years ago
  3. Joe Musashi

    Cry me a river, Game.

    JM

    #3 2 years ago
  4. Yoshi

    They’re a business company that sells games… which is now not selling selected games… unfortunately they’ve doomed themselves now.

    #4 2 years ago
  5. TheBlackHole

    “We can’t stock absolutely everything”, especially the two highest rated games on the new hardware platform we’re making a big deal out of.

    Righto Game.

    #5 2 years ago
  6. Patashnik

    My TWO local game stores only stock the top 10 games on each format – and that’s it. You simply don’t get an option or choice…

    …ooops, sorry, my mistake, there are the EIGHT racks dedicated to pre-owned.

    That’s where your (overpriced) choice comes from.

    For a very long time the UK’s leading games retailer has been trying to dictate to customers what they can buy, by simply not stocking various titles that its buyers don’t deem worthy of shelf space.

    It’s a very short-sighted strategy that’s turning round to bite them in the ass. They do not excel in either pricing, choice or customer service – so it’s no wonder they’ve doomed themselves.

    #6 2 years ago
  7. Froseidon

    Nice to see people understand business and economics on VG >.>

    #7 2 years ago

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