Sections

Older gamers prefer PS3, says Nielsen

Thursday, 5th June 2008 10:18 GMT By Patrick Garratt

Nielsen’s released some stats that claim older games are far more likely to play with a PlayStation 3 than a 360.

In a trial conducted between April 2007 and February 2008, the firm found that, in the 10-26 age group, gaming times was split 64 percent, 12 percent and 25 percent between 360, PS3 and Wii respectively.

In the over 27 year-old bracket, however, the split was 20 percent, 52 percent and 28 percent, again between 360, PS3 and Wii respectively.

More on IGN.

Breaking news

21 Comments

Sign in to post a comment.

  1. Blerk

    Hey!

    #1 6 years ago
  2. Psychotext

    People buying the console to watch movies…

    #2 6 years ago
  3. pjmaybe

    What a crock of crap.

    #3 6 years ago
  4. patlike

    Did you point this out, Blerk? I missed it.

    #4 6 years ago
  5. morriss

    Everyone I know who has both machines over the age of 27 barely touches their PS3. However, I suppose I don’t know everyone.

    #5 6 years ago
  6. Blerk

    No, I didn’t point this out. I was “Hey!”ing because he’s making assumptions about me, man!

    #6 6 years ago
  7. Tiger Walts

    Playstation 1 generation, disposable income, Blu-Ray player.

    #7 6 years ago
  8. patlike

    I’m far over 27 and I don’t own a PS3. It’s Nielsen being daft, daddio.

    #8 6 years ago
  9. Tonka

    The retirement homes are flooded with Wii.

    /hahah funny cuz old people also PISS themselves innit

    #9 6 years ago
  10. Truk

    Seems reasonable to me, judging from my personal experience (i.e. my friends and the nearest devs in this room), but personal experience counts for nothing. A crock of crap, in fact.

    #10 6 years ago
  11. Shatner

    Properly conducted market research, in my experience, tends to outweigh anecdotal evidence.

    “Hey! Those numbers don’t match my opinion. They must be wrong!”

    #11 6 years ago
  12. morriss

    I’ve written a thesis on how to conduct ‘proper market research’ and just because they’ve got a table and a graph, doesn’t make it accurate at all.

    #12 6 years ago
  13. Truk

    Conversely, saying something is wrong makes one no more right.

    #13 6 years ago
  14. morriss

    Exactly, Truk.

    “He who speaks loud, say nothing” Confucius he say.

    #14 6 years ago
  15. Truk

    :-D

    #15 6 years ago
  16. kasai

    This article should be retitled. Older people with money to burn buy PS3′s to watch blu-ray movies.

    #16 6 years ago
  17. mortiferus

    LOL, and I’m sure they prefer younger women too. Damn, I should work for Nielsen… NOT!

    #17 6 years ago
  18. zenji9

    Old people don’t know what Blu-ray is anyway…..

    #18 6 years ago
  19. Blerk

    Seems Nielsen ballsed this up and got the 360 and PS3 figures the wrong way round! The clots! :-D
    http://tinyurl.com/5h9n59

    It’s not all good news for Microsoft, though:
    http://tinyurl.com/3vzc7t

    #19 6 years ago
  20. Blerk

    Oh curses. PAT! MODERATOR HAT! STAT! I need release here. :-D

    #20 6 years ago
  21. patlike

    hahaha :)

    #21 6 years ago