EA's put out a press release this morning that begins with this line: "For centuries the wind has been viewed as nature’s paradox with its ability to be both gentle and powerful." It's about a car in a videogame.
The Pagani Huayra, a newly-unveiled supercar, is to appear exclusively in NfS Shift 2 Unleashed this year.
Apparently it's named after the Andean God of Wind. Hence the amazing paradox thing.
"The team at Slightly Mad Studios has perfectly recreated the form and function of this year’s most notable new supercar," said EA.
"From its elegant body shape to its commanding 700 HP engine, Shift 2 Unleashed is the first videogame where players will feel the white knuckle intensity of racing the Pagani Huayra at speeds of over 230 mph."
The game's out on March 31.