If you click on a link and make a purchase we may receive a small commission. Read our editorial policy.

Nintendo plans Christmas drive into Latin America

According to this Reuters report, Nintendo's planning an aggressive marketing camapign in Latin America this Christmas, focused, unsurprisingly, as non-core gamers.

"The long-term economic potential of Latin America makes this an extremely important market for video games," said NoA boss Reggie Fils-Aime, talking at an industry conference in the Pacific resort of Playa Bonita on Thursday.

"Nintendo has experienced phenomenal growth in the region over the past few years growth that has even surpassed what we have seen in the United States," he added.

More through the link.

Become a VG247 supporter and get your first month for £1!

Get your first month for £1 (normally £3.99) when you buy a VG247 subscription. Enjoy ad-free browsing, merch discounts, our monthly letter from the editor, and show your support with a supporter-exclusive comment flair!

See more information

Comments

More News

Latest Articles

VG247 logo

Buy our t-shirts, yeah

They're far more stylish than your average video game website tat.

VG247 Merch