Crytek’s empire is spreading, with the opening of a new Shanghai studio.
Crytek Shanghai Software Co. will join Crytek’s UK, German, Ukraine, Hungary, Bulgaria, and South Korean studios, and will assist Tencent in development of F2P shooter Warface.
Speaking with GI.biz, Crytek managing director Avni Yerli explained the expansion, “We see a lot of potential in the Chinese market, and have learned a lot from the close relationship with our eight existing Chinese Licensees, whose backgrounds range from game development to architecture visualisation, and interactive exhibition to serious simulation.”
“The formation of Crytek Shanghai builds on the base we first established in Asia with Crytek Seoul, and offers invaluable strategic opportunities as we continue to expand our reach into the World’s largest market.”
Crytek General manager Areil Cai added, “A permanent presence in Shanghai paves the way for an even closer working relationship with partners across China.”
“As well as being more sensitive to the needs of the Chinese market – so that we can be on hand to provide the best possible local-language support and even add more tech features for existing CryEngine licensees – we will also be well placed to engage with new partners and build strong relationships for the future.”
We interviewed Crytek CEO Cevat Yerli on the future of game development this week Check out the full article here.