Zynga fires off cease and desist order over “ville” trademark, Blingville fights back

By Nathan Grayson, Wednesday, 26 January 2011 05:25 GMT

cityville2

Unfortunately, you can’t sue games like Blingville for possessing the worst name ever conceived.

Zynga, though, may have come up with a slightly more valid reason.

According to GamesIndustry.biz, Zynga’s prepared to fire up its legal machine over a game/developer called Blingville, which the Facebook giant claims to be a clear case of trademark infringement. As a result, Zynga fired off a cease and desist order, but Blingville doesn’t believe itself to be a vile “ville” villain.

Instead, Blingville recently filed for a declaratory judgment that’d give it the go-ahead as “fair use” of Zynga’s trademark. Not only that, Blingville also demanded that “Zynga be ordered to pay Blingville’s attorneys’ fees, costs and other expenses incurred as a result of this controversy.”

All of which leaves us wondering: When did Tim Langdell become president of Zynga?

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.

Comments

Headlines

Blingville

Cityville

  • Zynga testing Bitcoin payments for selected free-to-play games

    Zynga has teamed up with BitPay to trial Bitcoin payments for microtransactions in selected titles. As detailed on Reddit, Bitcoin is now legal tender for FarmVille 2, CastleVille, ChefVille, CoasterVille, Hidden Chronicles, Hidden Shadows and CityVille on Zynga.com – but not Facebook. Thanks, Polygon.

  • CityVille general manager Alan Patmore has left Zynga

    CityVille’s general manager Alan Patmore has left Zynga for strategy game developer Kixeye as its vice president of product, according to Gamasutra. Patmore will be responsible development and strategy plans at the Backyard Monsters developer. Before signing on with Zynga, Patmore was vice president of product development at Double Fine Productions. Zynga’s COO, and former […]

FarmVille

  • Zynga founder: "Right now, I'm pretty bored with all games"

    Zynga founder Mark Pincus has said at a Garage Geeks event in Tel Aviv that he is currently bored with all games. He then stressed that he wants to experience the same level of addiction he felt with FarmVille.

  • Farmville animated series inbound from X-Men director

    X-Men: The Last Stand director Brett Ratner has signed on to produce an animated TV series based on Farmville. Deadline reports production will be handled by Canadian company Six Eleven media. No network has picked up the series yet. Ratner’s also behind the Rush Hour series and the upcoming Hercules: The Thracian Wars; he described […]