Sony steps up its game with PSP ads

By Joe Anderson
4 July 2010 17:47 GMT


Sony has released its new look Marcus Rivers PSP ads via the PlayStation Blog. Watch them below the fold.

Marcus Rivers is the PSP version of PS3’s Kevin Butler. He’s a kid; the ads are funny.

Sony has also released its own YouTube channel for Marcus, so you can catch up with all the latest ads.

The new PSP “Step Up You Game” advertising campaign was first revealed last month, before becoming official at E3.

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