Microsoft looks to 100 million consoles with 360, NPD to show 2:1 ratio to PS3 for October

By Patrick Garratt, Thursday, 13 November 2008 21:19 GMT

xbox360logo1.jpg

Speaking at today’s annual BMO Capital Markets Interactive Entertainment Conference, Microsoft entertainment division CFO Mindy Mount insinuated that Xbox 360 is to become a 100 million-selling machine.

Mount said that by the end of this month, Microsoft predicts the console’s global installed base will reach 25 million units, surpassing that of the first Xbox.

“It’s a great milestone for us, but it’s still only a start, when you consider that history shows that more than three-fourths of a console’s sales come at a price of $199 or lower,” a price point that the company reached just a month ago.

Mount also said that tonight’s NPD figures will show a 2:1 sales ratio to PS3 in the US in October.

More on Gamasutra.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. For more information, go here.

Comments