Schoolboy penis joke employed in Japanese Vita marketing

Tuesday, 22 July 2014 10:37 GMT By Patrick Garratt

Sony Japan’s using a cock size joke to sell PS Vita.

The video spot shows kids gawping at each other’s under-regions in a shower room, calling each other “adults” while a narrator claims Vita isn’t for “grade schoolers anymore.” Thanks to Kotaku for the translation.

Check it out below.