Mon, Nov 09, 2009 | 10:12 GMT

Supermarkets go to war over MW2 pricing

codmw21b

In case you haven’t noticed, Modern Warfare 2 launches tonight from midnight. And already the supermarkets are at war with each other because of it.

Sainsburys has confirmed that they will dramatically slash the price of the game for the Xbox 360 and PS3 from the RRP of £55, all the way down to £26, while Asda will sell the game for £32 and Tesco will sell it for £25, but only when bought with any other chart title.

Back in October, the supermarkets went at it with FIFA 10.

If you’re boycotting the game in the UK for the price alone, you no longer have an excuse. Get to it, Radiohead.

Thanks, Gamerzines.

21 comment-trail-alt Posted in: Activision Blizzard, Hot, PS3, Shooter, Xbox 360
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21 comments

#1

Gekidami
09/11/09, 10:15 am

Isnt loss leader awesome? I mean, you know; Not for smaller shops but for everyone else.

#2

Roybott
09/11/09, 10:17 am

Hmmm starting to wish I hadn’t preordered now :(

#3

Blerk
09/11/09, 10:19 am

I’m starting to think I might nip over to Sainsburys and get one. The trade-in’s going to be more than £26, right? :-D

#4

Gekidami
09/11/09, 10:20 am

Well for the CE and Prestige you pretty much had to preorder to secure a copy. But its clear that you should never reserve standard editions. They’ll aways be a shop somewhere selling it, no risk you’ll miss out on the game.

#5

Len
09/11/09, 10:25 am

I was defo gonna get the pc version…at some point. But at 26squid I’m sorely tempted to lounge on my sofa and play… :)

#6

Shyvah
09/11/09, 10:40 am

Go on Len, do it! :)

#7

Detale
09/11/09, 10:42 am

Might have to take a detour on the way to work tomorrow then, wasn’t going to bother but at 25 quid it’d be stupid not to.

#8

Len
09/11/09, 10:53 am

Lol Shyvah, I know your underhand motives! ;)

/Legs it down Sainsbury’s…

#9

jnms
09/11/09, 10:56 am

The “bought with any other chart title” – does this apply to all the supermarkets or Tesco only?

#10

Johnny Cullen
09/11/09, 10:57 am

jnms – Only Tesco.

#11

jnms
09/11/09, 10:59 am

Ok – looks like it’s worth taking a trip to Sainsbury’s then. :)

#12

Detale
09/11/09, 11:04 am

/wonders how many Nectar points he has saved up.

#13

The Hindle
09/11/09, 11:12 am

Gonna have to get down soon to sainsburys, anyone know if they have broken the street date?

#14

G1GAHURTZ
09/11/09, 11:14 am

They’re advertising it as from 12:00 tonight, so I doubt that they will.

#15

DiodeX
09/11/09, 11:15 am

I think Sainsburys is a one day only offer as well!
my local one isn’t 247 so I’ll be out the house early :(

#16

Len
09/11/09, 11:18 am

That price till the 15th at Sainsbury’s apparently.

No need to get up early now DiodeX… :)

#17

SunKing
09/11/09, 12:13 pm

I suppose this means that the fuss over SRP is now rendered moot. It even means I’ll be picking the game up at launch, which is unusual for me.

#18

DiodeX
09/11/09, 1:45 pm

@ Len, I still will though! they may sell out ;)

#19

OlderGamer
09/11/09, 1:49 pm

I sure would like our local food chains to jump into the games bizz. They seem to be nearly giving this one away. Lucky bastages you all are.

#21

Len
09/11/09, 2:37 pm

Get behind me in the queue then DiodeX… ;)

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