Take Two president talks Agent exclusivity to PS3

Saturday, 6 June 2009 15:35 GMT By Stephany Nunneley

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Agent was announced by Rockstar at Sony’s E3 event this week, and Take-Two president Ben Feder seems confident about the the game being a PS3 exclusive.

“At this phase in the cycle, when you’re trying to launch a new franchise, exclusivity can really help you launch the franchise”, he told Gamespot. ‘It can give you the kind of platform that you need to start exclusive, start in the right kind of way with the right kind of partner. Exclusivity does work.

“I have a lot of confidence in Sony. I have a lot of confidence in their ability to lead the market, as they always have,” he added. “Their console is a terrific platform to be developing for, and Agent is a great testament as to our belief in what that platform can do, and what they can do with us as part of a partnership.”

He also thinks that the game as a whole is going to be rather fantastic.

“We think this has the potential to be yet another great Rockstar North franchise title. … It’s the Houser Brothers and Rockstar North. It’s the A team working on an AAA title. I think the subject matter, the characters, the story, the environment, the background–all the elements are there. It’s such a rich environment to play in.”

Sounds groovy.

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