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Hawkins: iPhone is "freaking out" Sony and Nintendo

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Trip "Poster Boy" Hawkins has told VentureBeat that Sony and Nintendo are currently "freaking out" at inroads made into the gaming space by iPhone.

“The iPhone is by far our most effective platform," said the EA founder and Digital Chocolate boss.

"We make as much money with these games on one device as we do putting a game on 100 different cell phone platforms. Between the iPod Touch and the iPhone, I think the platform is freaking out Sony and Nintendo.

“Apple has sold 30 million units so far and it has created tremendous awareness. It has taken ground all over the world. But it has only penetrated one half of one percent of its total market.”

There's more through there. Thanks, CasualGaming.biz.

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Patrick Garratt

Founder & Publisher (Former)

Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.

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