UK trade and retail are predicting a sub-£200 price-cut for PlayStation 3 to be announced in Cologne at gamescom in August, according to an MCV report this morning
The site claims that those within the trade are hoping for a £199 pricepoint, with retail going further at £179.
Sony gave the site a "no comment" when asked about it. The company is still to detail its plans for the show in Germany.
Codemasters boss Rod Cousens told MCV he anticipated "a further price cut on existing consoles prior to Christmas."