Oddworld: New ‘n’ Tasty, in development at Just Add Water with Oddworld Inhabitants publishing, is a brand the teams want distributed “widely as possible,” according to Lorne Lanning.
Speaking with VentureBeat, Lanning reiterated how simple it is to self-publish the title on Sony and Steam, and that despite the smaller install base, a Wii U release will provide the firm with “visibility” on Nintendo.
“We’re self-publishing. With Sony that’s a breeze. With Steam it’s a breeze. With Microsoft it’s not a breeze. With Nintendo, something’s going to happen there shortly,” said Lanning. “Even on the Wii U, though, how many people did buy it? It’s kind of how we looked at Vita in the Christmas of 2012.
“We did Stranger HD on Vita, and the publishers were kind of snubbing Vita at the time, because there wasn’t enough installed base to move their dial. We said, yeah, but that small base is pretty passionate. They invested and they want good experiences that are designed to maximize that control scheme. Why don’t we spend a little more time and attention – because we’re small and we can – and a result we took number two in the US and number one in Europe that Christmas on Vita.”
While Lanning admitted the Vita version didn’t sell “millions of units”, it still put the game in the hands of a pool of users on a specific device.
“So far we’ve had zero on Nintendo. We’ve had zero brand visibility on Nintendo since day one,” he said. “We never built for Nintendo. Today, we’re looking at it and we say, ‘We’ll get over to Wii U.’ As a business model it might not completely make sense, but we want to get to work on Nintendo, get to self-publishing on Nintendo. Everything’s a new store. Everything’s more shelf space. We’re trying to get the brand across that as widely as possible.”
Oddworld: New ‘n’ Tasty is due for PS3, PS4, PS Vita, Wii U, Mac, PC and Linux.
Thanks, Nintendo Life.