EA Sports boss Peter Moore has said the company sees Microsoft’s Project Natal and Sony’s motion control as a “huge opportunity” for the development house.
“I think they are going to impact us very positively,” he told Gama. “Anything that uses motion and movement – obviously sports is incredibly a part of that.
“We have seen both Natal and the motion controller from Sony several months ago, so we’re already, in both instances, looking at opportunities to bring our licensed product [and] our fitness product, to these new controller mechanisms.
“I can’t think about anybody better positioned than us to do that.”
Moore believes that physical interaction with games like Fight Night Round 4 would be giving consumers what they want: “If you think about everything everybody’s always wanted to do with a sports video game, so much of the feedback you get is, ‘I just wish I could’ – as we’re starting to do – ‘punch and something reacts,'” he said.
“So you think of Fight Night: Round 4, for example, if it were in a first-person mode it would be very very cool. So those are the things we’re starting to look at. Huge opportunity for us.”
Full five-page Moore interview through the link. It’s a good read.