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Xbox One advertisement updated with Titanfall viral marketing promotion

Friday, 24 January 2014 16:03 GMT By Stephany Nunneley

Microsoft has updated its Xbox One advertisement which you have seen many times on the television since it first aired in October. According to some Internet sleuthing, it appears the update is a viral promotion for Titanfall.

Reddit users first spotted the update, which aired in the UK last night. The advert now includes flashes of binary code when translated lead to the following website: gl16790101.com.

Upon visiting the website, there are terms and conditions posted for the promotion, and while Eurogamer notes Titanfall isn’t mentioned itself, the next stage upon signing up links to ArchiveHammond.com.

Hammond Robotics is the in-game company which creates the mechs in Titanfall. There’s also a Pinterest containing pictures of blossom as seen in game’s Angel City map.

Participants in the promotion will be able to claim in-game content, game prizes, signed artwork and Xbox One consoles.

Titanfall is expected on PC, Xbox 360 and Xbox One in March

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24 Comments

  1. KAP

    Don’t be surprised people, if your favourite Youtubers Call Titanfall the best game ever made by man, and Xbone is the best console because of this game, while wearing a money-hat on..

    #1 1 year ago
  2. Hcw87

    @1
    Not really the best example, Titanfall is allready revered by both media and the people who got to play it this far (Alpha testers).

    I understand you want to bash on MS as is normal for the common Sony fanboy, but sadly you failed here.

    #2 1 year ago
  3. X14EVR

    best ad i have seen all year

    #3 1 year ago
  4. Joe Musashi

    True to form, Hcw87 calls anyone who doesn’t share his view a fanboy. Classy.

    On topic:

    The increasing efforts Microsoft are going to in order to imply that Xbox One is the only platform this game will be available on are bemusing. Watching Microsoft flag-bearers do the same is embarrassing.

    JM

    #4 1 year ago
  5. Hcw87

    @4
    Correct me where i was wrong next time, nothing i said was untrue. This game is hyped to the heavens, but the reception is allready awesome from both media and people who’s played it thus far.

    If you don’t see a fanboy in @1 you clearly have wool over your eyes.

    EDIT: Just for good measure:

    http://www.vg247.com/2013/10/21/xbox-one-will-run-windows-8-apps-according-to-website-listing-report/#comment-552615
    http://www.vg247.com/2013/08/27/xbox-one-slated-for-nov-8-launch-in-leaked-email-report/#comment-529357
    http://www.vg247.com/2013/06/14/microsoft-opening-stores-inside-600-best-buy-outlets-to-promote-xbox-one/#comment-496825

    Not exactly neutral.

    #5 1 year ago
  6. Legendaryboss

    ^ http://www.quickmeme.com/img/db/db125f70609430e80e9841a0a4f4371c8a7c3a1e9d00403dd64fe512c1e27ac9.jpg

    #6 1 year ago
  7. Legendaryboss

    Edit: never mind, found video.
    http://www.youtube.com/watch?v=1YNoiB1SzuU&feature=youtu.be

    #7 1 year ago
  8. KAP

    @5

    Don’t expect to admit your wrong now that you know that I have an Xbone and a PS4 in my home.

    I guess I’m an anomaly to you now right boss?

    Some people don’t understand is when you come fly kicking your way down someones throat when you see a comment like mine, makes YOU look like the fan boy,, you do realise that right?!

    #8 1 year ago
  9. Hcw87

    @8
    Check my edit at @5 dude, and try convincing anyone you don’t look like a fanboy there.

    Maybe you’re just a hypocrite then.

    #9 1 year ago
  10. Joe Musashi

    Funny thing is, given the coverage of both the game and the activity mentioned in #1′s comment – both have equal merit.

    If you’re able to be objective, you can understand that.

    (Notable point: Titanfall’s reception is entirely subjective. The drama #1 makes nods towards is based around objective detail)

    If you’re only going to do the knee-jerk butthurt defense thing to one of those things then..

    ….I’m looking forward to your next comment already Hcw87!

    JM

    #10 1 year ago
  11. KAP

    @10

    Thank you JM

    @Hcw87

    The fact I say I’m gonna preorder a PS4 makes me a fanboy?
    Dude, your world must be paradise. Seriously.

    I’m straight too, does that make me a homophobe then?

    I’m sorry brother, I won’t say nothing unbecoming about Microsoft, because clearly your butthurt somehow?!

    FUCK SONY, FUUUUUUUUUCK SOOOOOOOONY!!!!!!!

    That better?

    #11 1 year ago
  12. Legendaryboss

    I almost forgot about Professor Zoom, ps3fanboy and PS4fanboy, Lookingglass is still present. I had arguments with them all.

    Whats even more worse, the proof attached (second link) shows fanboynism and trolling on almost all sides but just omits it to focus on the supposed Sony fanboy.

    Professorzoom, PS4fanboy (trolling PS3fanboy) and Lookingglass = 3 xbox fanboys.
    1 Sony fanboy = KAP.

    Of course this is based on the logic of the one calling someone a fanboy yet again.

    #12 1 year ago
  13. Hcw87

    @10
    …What? Plain english next time please. All i did was state the obvious, you don’t need to google far to find that the reception of the game is phenomenal. Even spend 5 minutes on Neogaf and you’ll see that. @1 hints at MS paying for the positive reception, which makes no sense at all. They don’t need to pay for something they allready got.

    @11
    Clearly you didn’t look at all the links i posted. Fact is you relish in bashing MS, and that certainly doesn’t make you neutral in any sense of the word. Also why buy the console if you clearly dislike it so much?

    @12
    I don’t see why i should comment other people’s behaviour, seeing as they’re not even relevant in this discussion. @1 stood out as a fanboy, and i provided proof (Which JM is VERY fond of btw).

    Now, lets not drag this out even longer, shall we? It’s bound to be a clusterfuck of a discussion.

    #13 1 year ago
  14. KAP

    @13

    I was just messing with my first comment, due to all the controversy around MS PR of late, it was a JOKE, if i had known it would of upset a xbox fanboy.. trust me.. I WOULDN’T OF WROTE IT OK!

    Microsoft has my money, I can say what I want about there logic If I please.

    And trust me when Sony fucks up the same way god knows I’ll be there with my sarcasm.

    “Of course this is based on the logic of the one calling someone a fanboy yet again.” – THIS, Hcw87.

    #14 1 year ago
  15. Legendaryboss

    @13
    “I don’t see why i should comment other people’s behaviour, seeing as they’re not even relevant in this discussion.”

    They became relevant as soon as you posted links as proof in an edited version, so yes there are omissions.

    “stood out as a fanboy, and i provided proof”
    Oh thats right anyone who hates on Titanfall for no reason is a Sony Fanboy, wait no: anyone who parodies/jokes about recent events around MS and puts Titanfall in that same scenario is bashing MS and is a Sony fanboy. My mistake.

    #15 1 year ago
  16. Joe Musashi

    Yup. True to form.

    JM

    #16 1 year ago
  17. Djoenz

    *XboxOne sign out

    #17 1 year ago
  18. Dragon

    Wonder where Mr.Knight goes when feelings are reciprocated from other fans.

    Going and pointing out X fans on multiple threads and turning a blind eye towards the Y fans.
    Ok.

    #18 1 year ago
  19. Hcw87

    Ofcourse there are MS fanboys aswell, i’ve never said otherwise. I just pointed out an obvious fanboy in @1 and provided proof of my accusations, but you can try to derail this all you want.

    Quick sniping at MS/Titanfall’s expense is obviously OK for you 3 (4?), but anyone who points out his errors is obviously a MS knight? That’s logic.

    Ok then, then we’re all fanboys. This circle will never end.

    #19 1 year ago
  20. absolutezero

    “Even spend 5 minutes on Neogaf ”

    I would not wish that on my worst enemy. A fate worse than death.

    #20 1 year ago
  21. Legendaryboss

    LOL :P Yeah no one said its okay, all i did was point out inconsistencies in your approach. Point out the errors if you really need to but there is no need to continuously use the specific fanboy label.

    Plus if that person didn’t already admit he/she was joking and if it wasn’t obvious enough initially then my god! So no not “quick sniping”.

    #21 1 year ago
  22. bradk825

    I clicked on it and it told me I had to be a resident of the UK. Sucks to be me I guess.

    #22 1 year ago
  23. dkpunk

    @1 I for one would love to hear your jokes about Sony. Go on. Let’s hear em.

    Not something like “FUCK SONY, FUUUUUUUUUCK SOOOOOOOONY!!!!!!!”.

    Dig deep son. Let’s hear what you have to say about the PS4.

    #23 1 year ago
  24. Playmaker

    Let’s instead discuss about the guy who signs his comments and expects to be taken seriously instead of the obvious troll he is. Hilarious.

    its cool to hate on the popular thing ala Titanfall. But I’m pretty sure once you play it you’ll fall in love with it. Alpha was phenom.

    MS can take their social media bruises and keep posting record quarterly financials. I think management will take that every time. On this blood bath of a day 11/24 MSFT one of few in positive.

    P

    #24 1 year ago

Comments are now closed on this article.

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  • Infamous 2 one of five new PlayStation Now additions for March

    PlayStation Now will expand to the tune of five new games this month. The March PS Now additions are Infamous 2, Twisted Metal, R-Type Dimensions, Alone in the Dark: Inferno and Operation Flashpoint: Red River. PS Now will set you back $20 per month or $45 for a three month subscription. It offers all you […]

  • Final Fantasy 10/10-2 HD Remaster gets PS4 release date

    Final Fantasy 10/10-2 HD Remaster hits PS4 in May. The PS4 release date for Final Fantasy 10/10-2 HD Remaster is May 12 in North America and May 15 in Europe. Gematsu reports a special pre-order bonus calendar with art by Yoshitaka Amano is available through the Square Enix Store and participating retailers. In Europe, pre-ordering […]

  • Call of Duty: Advanced Warfare getting 15 new Prestige levels

    Call of Duty: Advanced Warfare players can now aspire to the ranks of Grand Master Prestige. Advanced Warfare developer Sledgehammer Games will add 15 more Prestige levels to the latest Call of Duty, giving players at max XP a chance to grow even further. According to the Sledgehammer Games blog, when you enter Master level […]

  • Destiny: Crota’s End recreated in Minecraft

    Destiny’s toughest challenge gets even nastier if you throw Creepers into the mix. The ultimate Destiny challenge – for now – is the Crota’s End raid. Taking place in an alternate dimension accessed through the Hellmouth on the Moon, the Raid takes Guardians through a pit of darkness to the resting place of Crota himself. […]

  • Xenoblade Chronicles 3D trailer introduces the Heir to the Monado

    Xenoblade Chronicles 3D protagonist Shulk is the Heir to the Monado, his distinctive red sword. Let this trailer fill you in on what that means. Xenoblade Chronicles 3D releases for New 3DS on April 2 in Europe and April 10 in North America. As well as all the content of the Wii original, it has […]

  • The Elder Scrolls: Total War mod covers Morrowind, Oblivion and more

    The Elder Scrolls: Total War is a terrific mod allowing you get get intimately involved with the history of Bethesda’s detailed fantasy universe. The first release of The Elder Scrolls: Total War dropped on the weekend, giving players their first chance to try out LoRdNazgu1‘s creation. This version runs from 3E 427 to 4E 45, […]

  • Five Nights at Freddy’s 3 out now on Steam

    Five Nights at Freddy’s 3 is out now. Yes, we’re surprised too. You can grab Five Nights at Freddy’s 3 on Steam for $8. Developer Scott Cawthon really doesn’t mess about; the game was only announced in early January. Here’s the blurb: Thirty years after Freddy Fazbear’s Pizza closed it’s doors, the events that took […]

  • EVE Online heister makes off with $13,000 worth of goods

    EVE Online is a hotbed of villainy, espionage and backstabbing, but one intrepid corporate thief has made waves even in this setting. The thing about EVE Online is that it’s a true sandbox: the game’s rules are very loose, and allow players to make careers out of theft, piracy, assassination and espionage in addition to […]

  • Marth Amiibo getting a stock refresh in North America

    Nintendo of America has announced a fresh supply of the difficult to find Marth Amiibo. The Marth Amiibo will be back in stock in the US in late April, the platform holder said on Twitter today. Planning to pick up Code Name: S.T.E.A.M. and don’t have a Marth amiibo? More are headed to stores in […]

  • Skyrim beta update upgrades creation kit file size

    Skyrim has been granted a new beta update – more than three years after launch! – to improve the experience for modders and those who use them. The Elder Scrolls V: Skyrim released in November 2011. I think that’s worth noting before we discuss the beta update that dropped today, even as Bethesda is working […]

  • Paradox’s next epic RPG is, uh, Knights of Pen & Paper 2

    Knights of Pen & Paper 2 is very serious business so please enjoy this very serious trailer. “Return to the dicey world of Knights of Pen & Paper for a new turn-based adventure, where players get to take on the role of players, and also of the game’s encounter-designing, rules-laywering GM in a fully customizable […]

  • Amplitude looks amazing in new gameplay trailer, has a team multiplayer mode

    Amplitude may have been delayed but we still get something this March: a fine new gameplay trailer. Amplitude is coming to PlayStation 3 and PS4 sometime in northern summer. It’s a reprisal of Harmonix’s classic rhythm action game, a forerunner to its later efforts with Guitar Hero and Rock Band, and was crowdfunded. Update: Turns […]

  • DayZ creator’s “crazy”, “esoteric” next game developed with Improbable

    DayZ creator Dean “Rocket” Hall has dropped the first vague details of his new game project. “I do not want to make safe games. I do not want to make games the way we have been making them. What if the most experienced video game staff in the world collaborated on the most esoteric and […]

  • Battlefield Hardline will support AMD’s Mantle

    AMD has confirmed what most Battlefield fans thought. Battlefield Hardline will indeed support Mantle. Battlefield Hardline will support Mantle, AMD has confirmed. Some players weren’t sure whether the retail version of the game will support AMD’s API, due to its absence from the recent PC beta. AMD did not say whether the feature will be […]

  • Unreal Engine 4 GDC 2015 sizzle reel shows what the tech can do

    Unreal Engine 4 is a pretty versatile bit of tech, as this new sizzle reel shows. As one of the more ubiquitous engines, Unreal will be on show at GDC this week. Developer Epic produced the following sizzle reel to quickly demonstrate what it can do – cutting edge graphics (there are very few games […]

  • Survarium’s latest patch removes limit on battle ammo, rebalances experience gain

    The latest Survarium patch has readjusted the value of experience and reputation points gained and removed the limit to the maximum amount of ammo you can use in combat. Survarium developer Vostok Games has released patch 0.27a to the public, having recently finished testing it. The patch is a major one and covers changes to […]

  • The Hunt Begins in new Bloodborne TV spot

    Bloodborne is so close you can almost smell its coppery tang on the wind – and also you can watch commercials for it. Bloodborne arrives on PS4 at the end of this month (March 24 North America, March 25 Europe, March 27 UK) so excitement is starting to build. Sony isn’t helping keep us calm […]

  • World of Warcraft: you’ll soon be able to buy game time with gold

    Blizzard will soon allow World of Warcraft players to exchange in-game gold for game time and vice versa. Blizzard has announced a new system that will launch soon for World of Warcraft. The system is called WoW Token. Using this system, players will be able to buy game time using in-game gold. Here’s how it […]

  • 3D Realms’ Bombshell returns with the first gameplay trailer

    Remember 3D Realms’ Bombshell? The isometric ARPG that was announced last year? Well, it’s back, and we get to see gameplay footage. The game stars Shelly “Bombshell” Harrison, a bomb technician turned mercenary with a mechanical arm. She will embark on a quest to rescue the president and save Earth, all while shooting aliens. The […]

  • Unreal Engine 4 is now free for everyone to use

    Epic Games has made Unreal Engine 4 available for anyone to download and use, for free. Unreal Engine 4 is now free. Anyone can download it and start using it, the developer announced today in a blog post. The download features the the full set of tools used by Epic, and includes 100% of the […]

  • Call of Duty European Championship winner announced

    The winner of the European round of the Call of Duty Championship has been announced. This past weekend, 28 teams representing UK, France, Germany, Spain, Italy, Netherlands, Sweden, Finland, the rest of Europe and Middle East attended the final of the European round of the Call of Duty Championship. UK team Epsilon eSports was crowned […]

  • GOG brings back Insomnia sale with discounts up to 90% off

    GOG.com is bringing back its Insomnia sale event with even more games. GOG’s Insomnia sale is back with double the amount of games. This year, there will be two sets of games available at once. The sets are seasoned classics and fresh new titles. Each set will feature games with discounts up to 90% off, […]

  • 2K is shutting down NBA 2K14 online servers, won’t affect career save files

    2K will be shutting down the servers for NBA 2K14 this month. The publisher revealed yesterday that online servers for NBA 2K14 will be turned offline on March 31. “You will no longer be able to play ranked games/online association,” reads the announcement. NBA 2K14 relied on online servers to store save files for MyCareer […]

  • One Dead or Alive tournament organiser is proposing ban of “over-sexualised” costumes

    A Dead or Alive tournament organiser has suggested a soft ban on some of the game’s “over-sexualised” costumes, and not everyone is happy. Tournament organiser “The HuBBs” took to the FreeStepDodge forums to suggest a list of rules that other offline tournaments can follow. The list goes over stages, characters, moves, which is certainly in […]

  • Destiny: all the news from Bungie’s open house Q&A

    Bungie hosted an open house Q&A session with the community last week and lots of exciting news have come out of it. Arekkz Gaming has gathered all the information that came out of Bungie’s open house Q&A in one handy video. The list is massive, going over Exotic weapon balance, upcoming events, PVE, Crucible rewards, […]

  • Elite: Dangerous and Star Citizen to honour Nimoy with in-game memorials

    Developers behind space exploration games Elite: Dangerous and Star Citizen will honour the memory of Leonard Nimoy through in-game memorials. The develops of both games have confirmed separately that in-game memorials will be established to honour the memory of the late Star Trek actor, Leonard Nimoy, famous for playing Spock. Elite: Dangerous executive producer Michael […]

  • Deal: get a PlayStation 4 + three exclusives for $399

    Amazon’s latest PlayStation 4 deal is not one to miss. With purchase of a PlayStation 4 console from Amazon in the US, the online retailer will throw in digital codes for Infamous Second Son, Killzone Shadow Fall and The Last of Us: Remastered, all for the same MSRP of $399. The Last of Us Remastered […]

  • Destiny: this is how one player predicted House of Wolves details and Xur’s inventory

    The method one Redditor possibly used to leak some details from Destiny’s House of Wolves was the same one he used to predict the inventory of Xur: Agent of the Nine. Last week, Reddit user Megamanexe4 leaked a few pieces of House of Wolves expansion content. The leaks included strikes, new Crucible mode, and a […]

  • Mortal Kombat X is coming to iOS… as a card-battler

    Mortal Kombat X will be releasing on mobile devices in some form, just not the one you except. Mortal Kombat X is coming to Android and iOS devices as an extension of the main game. It will launch in April alongside the console versions. The mobile game will be part card collecting and part fighting […]

  • Metal Gear Solid 5: The Phantom Pain announcement coming this Wednesday

    Kojima Productions will unveil something about Metal Gear Solid 5: The Phantom Pain this Wednesday. Metal Gear Solid fans should standby for a Phantom Pain-related announcement on Wednesday, March 4. According to developer Kojima Productions’ Twitter, there’s going to be an announcement at 2pm GMT on Wednesday. The developer posted the following image. The image […]

  • Reader survey: time to let us get to know you better!

    We’d really appreciate it if you could fill in this survey about the websites you read and the games you buy. It massively helps! You can fill out the survey right here and obviously all the information you supply is confidential. It helps us build a better picture of the people who read our site […]

  • Battlefield Hardline Premium: here’s everything you get for $50

    Battlefield Hardline’s Premium membership will give players access to 4 new features, early access to expansion packs and more. EA detailed the offer today – it costs $50 in total (£40 in the UK) and gives players a whole bundle of new gear and content. Check it all out in handy list form below: Masks […]

  • Hayter’s gonna hate: the voice of Solid Snake wouldn’t answer my Metal Gear question

    Voice actor and Hollywood writer David Hayter discusses the differences between movies and games. And politely declines my leading question. “It might be fun to do a crazy, over-the-top film version of Saint’s Row.” Yeah, that headline is a bit cheap but you’re reading the work of a man who once asked the maker of […]