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Moore: FIFA franchise will eventually evolve into a disc-less franchise

Friday, 15th October 2010 22:01 GMT By Stephany Nunneley

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EA Sports’ Peter Moore has believes the FIFA franchise will eventually become less-focused on disc-basded releases and become more of a persistent online series.

Speaking with MCV, Moore said  the series already has an online only world, via FIFA Superstars and its 4.3 million  monthly users, but the main series will start to evolve on a more continuous basis.

“Football for most of us is pretty constant,” said Moore. “We need to provide that persistent world, maybe sometimes powered by discs, maybe on social networks, or the cloud or whatever. That’s’ the team’s vision, that no matter where you are or what you’re using, there’s a FIFA experience to be had, it all links together, it lifts your level up and identifies your status.

“Personally I still think there’ll be discs five years from now. But generally yes, of course, I think there will come a time when FIFA is less a disc that you wait for in late September/early October, and more something that we provide 365 days a year.

“In a few years time I expect to have less of a team developing and as many if not more doing live operations.”

According to Moore, merging the series into an online-based mechanic has already started, although the firm is taking “baby steps” at the moment towards “persistence and presence for a full FIFA eco system”.

“The business model’s simple: you accept that the vast majority of users will never pay you a penny and you learn to be cool with that,” he said. “Plus you get people like me who want deeper engagement, and can’t sit still waiting for their three daily match credits or whatever, so we pay to accelerate our gameplay and create better teams, and that’s nice but it’s not really the point.

“What you are now starting to see is some linkage between FIFA Superstars and unlocking some features in FIFA 11.”

FIFA 11 is out now, and the title moved 2.6 million units during its opening weekend in the US and Europe.

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7 Comments

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  1. Kuwabara

    Is everyone at microsoft a fucking idiot? all they talk is shit.

    #1 4 years ago
  2. LordCancer

    @1 ea bro

    #2 4 years ago
  3. rainer

    Also free to plays are pretty much taking over the persistent online industry its the only way to compete.

    #3 4 years ago
  4. Grimrita

    FIFA is already F2P in Asia with microtransactions supporting the rest of the game. This is a direction EA are very keen to take, not just with FIFA but with almost all of their titles.

    I remember my time at EA and they were always trying to figure out ways to earn more money from the boxed product but now in the age of digital, its clear that this path is easier to follow.

    #4 4 years ago
  5. LOLshock94

    microsoft are idiots? i thought it was sony that didnt no leap years XD

    #5 4 years ago
  6. cookiejar

    @5 http://www.computerworld.com/s/article/9124638/Zune_chokes_on_leap_year_bug

    *Failhorn*

    Thats my troll-trolling done for today :D

    #6 4 years ago
  7. back_up

    Ea are worse than activision when it comes to milking

    #7 4 years ago