Sections

Eidos pull a Radiohead for Championship Manager 2010, pay what you like for it

Tuesday, 18th August 2009 09:01 GMT By Johnny Cullen

championshipmanager1b

Eidos have announced that you can buy Championship Manager 2010 from whatever price you like, from as little as 1p when it releases on September 10.

The scheme is mostly similar to what Radiohead did when they gave away their album, In Rainbows, back in October 2007: allowing people to pick their own price for the album.

However, unlike the Thom Yorke army, there is a minimum fee for delivering the game and the price you decide to give the game. This is the first time something like this has happened in the games industry.

More info here.

Thanks, Suikoden Fan.

Breaking news

16 Comments

Sign in to post a comment.

  1. Blerk

    I can see this going well. :-D

    #1 5 years ago
  2. Funkyd

    /sarcasm

    #2 5 years ago
  3. Suikoden Fan

    It a good idea, if it does well maybe (by a small chance) more games may take this route.

    #3 5 years ago
  4. Eregol

    I wonder if the game is actually any good though?

    Since Sports Interactive left and made Football manager, Champ Manager has gone backwards.
    Will this be any different.

    Also, what’s the betting they impose a review embargo, meaning that the game wont be released for review until it’s actually released, meaning they can maximise pre-order sales.
    Granted, with this scheme they wont make a hell of a lot of cash, but the more they get out the door the better.

    #4 5 years ago
  5. G1GAHURTZ

    Definitely good news for the consumer!

    At a time when the games industry is creeping towards a blanket price rise, Eidos should be given a lot of credit for this move

    #5 5 years ago
  6. G1GAHURTZ

    I wonder if the game is actually any good though?

    Have you tried the demo?

    Best Champman I’ve ever played, tbh.

    Plus, I can’t see Eidos bothering to embargo any reviews when there is a demo out for everyone to try anyway.

    If more devs start doing this sort of thing it’s bound to be good news for gamers, I’m sure.

    #6 5 years ago
  7. Hunam

    This is pretty much their marketing run to gain a fanbase for the sequels in the coming years.

    #7 5 years ago
  8. rrod360lol

    I think there’s a big difference between selling games and selling music. Radiohead have a loyal following. On the other hand, why on earth would anyone give Eidos more than 1p ?

    Still, full marks for trying something new.

    #8 5 years ago
  9. cachucha

    this game has some loyal fans aswell and attracts a lot of people, so who knows it might work well, im actually going to give it a try

    #9 5 years ago
  10. Suikoden Fan

    I noticed there an optional £5 download for season updates, so it if you wanted everything at the lowest price its £7.51

    #10 5 years ago
  11. Johnny Cullen

    “I think there’s a big difference between selling games and selling music. Radiohead have a loyal following. On the other hand, why on earth would anyone give Eidos more than 1p ?”

    This.

    That said, fair play to them for trying it. You wouldnt see Acti, EA, Ubi or anyone else try something like that.

    #11 5 years ago
  12. Michael O'Connor

    Interesting.

    You know, if this takes off, it might just prove a valid point for reducing the price of video games.

    “I think there’s a big difference between selling games and selling music. Radiohead have a loyal following. On the other hand, why on earth would anyone give Eidos more than 1p ?”

    Because Championship Manager has a loyal fanbase and has been around for years as well..?

    #12 5 years ago
  13. Suikoden Fan

    Maybe eidos saw what acti were doing with mw2 and thought to do the opposite to put themselves in a good light? just a thought

    #13 5 years ago
  14. Neolucifer

    The simple fact of actually proposing this , should be rewarded , no matter the game

    #14 5 years ago
  15. No_PUDding

    How much are Radiohead paying you Johnny? Stellar job of marketing so far today.

    #15 5 years ago
  16. Johnny Cullen

    Pud – Any excuse, dude. Any excuse. :D ;D

    #16 5 years ago