[Update] “Nintendo was dead to us very quickly,” says EA source

Thursday, 23 January 2014 10:39 GMT By Dave Cook

EA’s chief operating officer Peter Moore has taken to Twitter to discredit the claim that Nintendo ‘is dead’ to the firm.


Here’s his tweet in full: “Don’t trust “anonymous sources”. Nintendo’s a great partner. They never have been, and never will be, ‘dead’ to EA.”

You can read the original story as follows below.

Original story:

Nintendo and EA aren’t getting along so well these days, it seems, according to a source within the publisher, who says it doesn’t make games for kids.

It follows quite a ‘wild’ rumour that Nintendo is working on a pair of new consoles. Like I said, ‘wild.’

Now, speaking with CVG an alleged EA source has said, “Nintendo was dead to us very quickly. It became a kids IP platform and we don’t really make games for kids. That was pretty true across the other labels too. Even the Mass Effect title on Wii U, which was a solid effort, could never do big business, and EA like Activision is only focused on games that can be big franchises”.

It follows Nintendo’s profit loss warning, and calls for Satoru Iwata to resign.

What do you make of Nintendo’s current position?

Via Nintendo Life.


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  1. The_Red

    Then why on earth did they talk about the whole “Unprecedented Partnership”.

    #1 1 year ago
  2. _LarZen_

    It was “dead” for me relative quickly also.. If they went out and showed the following new games from Zelda,Metroid,Eternal Darkness,Resident Evil and Luigi’s Mansion. I would buy a Wii U the day one of those came out.

    #2 1 year ago
  3. mistermogul

    @1 – lol, because they’re backstabbing buttheads?

    I love how EA wonder why they’re consistently voted the worst company in the US!

    #3 1 year ago
  4. The_Red

    To be fair, they actually released one of very few games that was better on Wii U (NFS Most Wanted). They do deserve to be the worst (gaming) company in US though (Battlefield 4, Sim City, Dead Space 3, NBA Live, Peggle 2, Plants vs Zombies 2).

    #4 1 year ago
  5. Fin


    Me too, because there are so, so many companies far worse than a fucking videogame company.

    #5 1 year ago
  6. Djoenz

    Wow talking about kicking someone when he’s already down.

    #6 1 year ago
  7. dkpunk

    @4 bf4 is an awesome game. Yeah it was released too soon but, now it’s the best multiplayer game out. Of course this IMHO. It was nowhere near NBA Live or sim city bad. And Wtf is wrong with peggle2. Game is great.

    #7 1 year ago
  8. The_Red

    Stripped down version with less levels and powers as well as laggy online?

    #8 1 year ago
  9. Djoenz

    Why is EA such a shitty publisher?????

    Wait for Nintendo with a major comeback and then EA will cry about their shitty attitude. All that missed revenue.

    #9 1 year ago
  10. Ireland Michael

    @3. They’re voted the worst company because they choose not to support a format that their games wouldn’t sell well on?

    Okay then.

    Some of you people have the most whacked viewpoints. I mean, who cares about business stealing people money and homes and welfare when there are companies making games you don’t like?!

    *shakes head*

    #10 1 year ago
  11. Digital Bamboo

    The comments made by this EA source seem rather harsh and uneccesarily dickish. I mean, even if they are currently not interested in developing games for Nintendo consoles, they do have history together, and who knows what the future may hold.
    Just seems really unprofessional–why would you ever burn a bridge like that when you’ve worked together in the past and could stand to make millions down the line?

    “We don’t really make games for kids”

    @10 According to the wikipedia page on EA, them being voted the worst company in America was largely due to a lot of people disliking the ending of Mass Effect 3, which is, of course, totally fucking ridiculous.

    #11 1 year ago
  12. monkeygourmet

    They release poor port of Mass Effect 3 (The third game in a trilogy where the previous titles were unplayable by people upgrading from a Wii to the Wii U) for full price, at the same time as releasing a cheaper ‘trilogy’ pack for other systems with a huge install base…

    Yeah, smooth move…

    Not to mention (although I will) this game is even better if it lets you carry your save over from previous titles…

    Self fulfilling prophecy much?

    #12 1 year ago
  13. Ireland Michael

    @11 You can always rely on gamers to have a rational perspective on the world, eh?

    #13 1 year ago
  14. Gheritt White

    @10: Who are you calling “you people”?


    #14 1 year ago
  15. absolutezero

    Nintendo aside for a second : “who says it doesn’t make games for kids.”

    HAHAHAHAHA oh wow. I wonder if they actually believe that.

    #15 1 year ago
  16. fihar

    You release the final part of a narrative-heavy trilogy on a platform where the first two part isn’t available and you honestly expect it to sell?

    Look, I’m sorry that the Wii U version of Most Wanted didn’t sell even though you guys did a nice job with it but the failure of Mass Effect was on your hands.

    I have to admit though, considering that Most Wanted is the only non-kart racing game available on that platform, and a pretty good one at that, it is quite surprising that it didn’t sell.

    Damn, I got ninja’d by monkey.

    #16 1 year ago
  17. absolutezero

    Need for Speed WiiU is actually very very rare. Its impossible to find new anywhere anymore. They just stopped making copies of it. Which is pushing up prices of the pre-owned copies that are available.

    I think the Mass Effect thing might have come from the success they had releasing the 2nd game on the PS3 without being able to release the first one. I imagine that sold well enough that EA just thought they would be able to do the same thing again. Only no one bought ME3 because its awful.

    #17 1 year ago
  18. monkeygourmet


    Late (it was free on PS Plus at a similar time), expensive, lacking features?

    Was a good port though! :)

    #18 1 year ago
  19. mistermogul

    @10 “They’re voted the worst company because they choose not to support a format that their games wouldn’t sell well on?

    Okay then.”

    Nope. Can you please show me where I said that or are you putting words into my mouth?

    They are voted the worst company for many, many other reasons. Get off your extremely high horse and stop trolling.

    #19 1 year ago
  20. Ireland Michael

    @19 And none of the reasons they were voted “worst company” rate anywhere in the list of genuine, serious problems that are affecting the world and people today.

    The fact that an entertainment provider, offering an *optional* luxury service to people, can even be considered as one of the worst company in America, just highlights the gross stupidity of it. Mind you, the original nomination list itself is just a collection of gross indulgences and excess convenience, so I guess it shouldn’t really surprise me.

    Don’t accuse people of trolling just because you don’t agree with them.

    #20 1 year ago
  21. mistermogul

    @20 – Dude it’s not a case of whether I agree or disagree with you. The point is you put words into my mouth.

    All I said was “I love how EA wonder why they’re consistently voted the worst company in the US” and nothing along the lines of “They’re voted the worst company because they choose not to support a format that their games wouldn’t sell well on?”.

    I don’t necessarily disagree that there are worse companies out there doing worse things to the world, but the fact is that many people have voted for EA to win this award irrespective of what they have or haven’t done.

    They sure haven’t won it for nothing.

    #21 1 year ago
  22. DarkElfa

    @20, or perhaps it just highlights how bad of a company they really are to stand out in this country of very bad companies.

    EA isn’t a game company that makes money, they’re a money company that makes games.

    #22 1 year ago
  23. Ireland Michael

    @21 You implied this was part of the reason they are.

    I stated its ridiculous to even claim they are.

    #23 1 year ago
  24. DarkElfa

    @23, I don’t think it’s that ridiculous at all.

    #24 1 year ago
  25. Ireland Michael

    @22 “or perhaps it just highlights how bad of a company they really are to stand out in this country of very bad companies.”

    If you consider a company making bad decisions in the design of their games to rank amongst supermarket chains that pay abusive wages and poor welfare, banks that put people out on the street, companies that have stolen people’s farming businesses, groups that poison our food and water for profit, and companies that have actually been responsible for the deaths of people due to their own dishonest practises… well, I honestly don’t know what to say to you.

    #25 1 year ago
  26. schnide

    @24 It clearly is. Other companies out there are responsible for real deaths, rather than the virtual ones that entitled gamers think are the most important thing on the planet.

    #26 1 year ago
  27. DarkElfa

    @25, Sure, but very few of those other companies are very consistent in those bad moves. EA on the other hand suffers from an over abundant and overtly public display of corporate greed, poor decision making and bad customer service.

    #27 1 year ago
  28. Ireland Michael

    @27 There is nothing inconsistent about Wallmart, Monsato or the Bank of America. They’re all intentionally manipulative and abusive companies.

    Video games are a luxury. A choice. You can vote with your wallet.

    You *need* food to survive.

    #28 1 year ago
  29. dizzygear

    @12 Thats hardly a thing exclusive to EA.
    SCEE released Xenosaga 2 in Europe but not 1 and 3 so you had no clue wtf the story was about. Also 2 happened to be worst in the trilogy.

    And than there was SquareSoft releasing Parasite Eve 2 in Europe but not 1…

    “It became a kids IP platform and we don’t really make games for kids.”

    What about Popcap and its games than?

    #29 1 year ago
  30. Panthro

    Meh EA should be pretty much dead to Nintendo anyway, I don’t think I played one Nintendo game on the Wii back when…

    They won’t be missed.

    #30 1 year ago
  31. salarta

    Wait a second, we seriously have people in the comments section here claiming that the poll that says EA is the worst company in America has absolutely any legitimacy whatsoever?

    There is no way in hell a video game company like EA is worse than the likes of Bank of America. No way. Anyone that says otherwise is deluding themselves. The closest EA has ever gotten to that point was back during the ea_spouses problem where they were overworking employees to the point of completely ruining their health, and we’re now at ten years since that problem was resolved. Even Erin Hoffman, the woman that was behind ea_spouses, is currently speaking positively of EA.

    Now, if we focus solely on the video game industry, then maybe a case can be made for EA being the worst out there. They have stiff competition with Squeenix, Capcom, Activision and more, but a case could be made. But worst company OF ALL in America? Hell no.

    All that above aside, if we assume this source’s remarks are true, I’m not the least bit surprised. As I’ve said many times, Nintendo has an image problem. People think it exists only for children and families. Nintendo’s own actions with things like getting Mistwalker to change the atmosphere of Last Story from something dark to something more upbeat, and shutting down services just because people that know each other can privately exchange lewd messages, suggest as much. It leads to people expecting nothing adult on the system, as well as expectations that games like Bayonetta 2 will get censored.

    Whether or not Nintendo actually does censor anything, that’s not the point. That’s only one half of the issue, the other half being perception. Nintendo doesn’t just need to show they’re open to a wide range of content, they have to make sure people KNOW they’re open to such content on their system.

    That’s just one problem, of which Nintendo has many. Nintendo is an iconic company, one flaw isn’t going to bring it down, but several piled on top of each other definitely will. Ignoring such problems rather than acknowledging them and fixing them is how former juggernauts get bought out by up-and-comers that know what they’re doing.

    Note that I’m not saying Nintendo needs to make a grimdark Mario or Zelda or anything, only that they need to show they are open to variety across more than one demographic and can provide what those other demographics want. There’s a reason that, say, Pizza Hut now offers pasta dishes, Subway has various soups and pizzas, etc. Being dedicated to one type of thing is nice, but you’re losing sales if you refuse to let other things in and let people know they exist.

    #31 1 year ago
  32. Ireland Michael

    @31 You should make a lot more posts like this. You’re far more insightful and far less egotistical when you’re not obsessing over Polaris or Lara Croft.

    #32 1 year ago
  33. salarta

    @32: Thanks, but I believe I’m just as insightful and egotistical when I’m talking about Polaris or Lara Croft. There’s not so much need to worry about me speaking about Lara though. I’m not a woman, and nobody else seems to care, so I’m done taking the barbs over something that isn’t going to affect me.

    I’m sticking with Polaris (Lorna Dane) though. She’s the only character that’s made me actually care about the Marvel universe, and after about 5 years since the character piqued my interest, she’s finally starting to have her potential realized. Because of All-New X-Factor, she’s finally leading her own team for once, she’s getting to build up her relationship with her half-brother Pietro (half-brother through their father Magneto), and there’s a chance she may have a new romance with Gambit, on top of hopefully getting to be part of major Marvel events again soon. She was also finally playable in Lego Marvel Super Heroes last Fall.

    #33 1 year ago
  34. dizzygear

    @31 “as well as expectations that games like Bayonetta 2 will get censored.”

    I for one am genuinely worried SMT4 is taking so long to release in Europe because NoE is hard at work censoring the shit out of it if Fire Emblem is anything to go by.

    On top of he censorship in the NA version of Fire Emblem, NoE went so far and altered the script to change a conversation about boobs to a conversation about hair.

    #34 1 year ago
  35. Ireland Michael

    They changed a graphic and some incidental dialogue.

    Those monsters!

    #35 1 year ago
  36. OlderGamer

    “EA isn’t a game company that makes money, they’re a money company that makes games.”

    Insert the names Microsoft, Sony, Activision, and more and you can get a pretty clear picture of where the industry is at on many levels. IMO, the industry is becoming a soulless exercise of capitalism.

    “…and EA like Activision is only focused on games that can be big franchises.”

    Puzzle. Solved.

    I often feel like we as gamers are being played(see the bought youtube “reviews” as just one example). To many of these companies it is no longer about creative hobbying, it is about mass marketing.

    Seems easy to explain the shift by gamers and artists alike towards creative indie games. And Steam, iOS, android, etc. are thriving mostly due to an Indie focus found on said platforms.

    Like many I was excited for the next gen of systems. But with both the WiiU and now the PS4, I have had the same problem. Unless I want to play the big name franchises, my game shelf is pretty barren. I think the culture of the big box stuff has changed to a point where I don’t fit in very much anymore. Same genera with the same worn out franchises. People complain about Nintendo reusing their franchises, take a look around. A new CoD, BF, NFS, Skylander, EA Sports, AssCred, and so on and so forth.

    My two cents?

    I think the suits are ruining console gaming. And EA is one of the worst suits in the room.

    #36 1 year ago
  37. OlderGamer

    Also you guys are taking the EA worst company poll out of context. It was never a measuring stick of anything. If I asked you what the best or worst music/movie of the year was, the outcome would have the same impact and importance of the Worst Company poll. People are just using it to throw stones at each other and argue.

    Anyone with a shred of common sense could clearly see the poll is meaningless. It is only talking about it at such length that lends it any credibility at all.

    #37 1 year ago
  38. lookingglass

    EA being voted worst company in America only happened because of gaming’s loud, vocal minority and their tragic online presence.

    Any sane person would stop playing the games they hate and see that there are companies out there that literally cause people to die.

    #38 1 year ago
  39. dizzygear

    @35 The censorship of that image was completely unneeded and NoE’s altering of the script was downright moronic as the whole dialogue made no sense anymore after NoE’s censoring.

    Its just an example of why Nintendo’s has this image they cant shake as a “family friendly” company.

    This is not the pre internet era of gaming where they could get away with censoring games without many people noticing.
    These days people will find out, it will be published on just about every gaming site and it will bite them in the ass as it cements Nintendo’s image as a family friendly company.

    #39 1 year ago
  40. salarta

    @36: The industry has been mob-rushed by corporate types that see the industry as nothing more than interactive Hollywood. It’s not going to be corrected until the video game market crashes, just like the Hollywood film market will eventually crash once the current blockbuster strategies are fully exhausted.

    The people in charge of these things are so obsessed with money that they pour tons of money into a project and expect to make a multiple of what they spend, when in reality a lot of times they don’t need to spend anywhere near the amount they do to make something people want. It’s true for Hollywood, and it’s true for video games.

    @37: The only thing the poll reveals is that there are enough gamers on the internet angry about EA tactics that they’ll throw out common sense and respect for real problems in the world and rush to vote for a company that merely annoys them personally. It’s like insisting that someone that keyed your car is more deserving of prison time than a murderer. Even if they did something wrong, they’re nowhere near comparable. EA being on the list at all is more than enough to get the “they do things people don’t like” message across. Voting them up to the top of the list makes a complete mockery of the claim and the poll itself. It makes the ones who are upset at EA look like nothing more than spoiled kids.

    It’s not comparable to the best or worst music or movie of the year at all. When you talk about worst song or worst film, you’re talking about personal opinion, what things were poorly created. When you talk about worst company, you’re talking about which companies have done the most damaging, heinous, soulless crap during the year. “I thought Miley Cyrus’ Wrecking Ball song was the dumbest thing ever” is a lot different from “Bank of America kicked an old woman out of her home in the middle of winter because she couldn’t pay her loan back,” or “the oil spill this company caused by refusing to follow required regulations led to the deaths of hundreds of thousands of fish.” If you were to ask someone in West Virginia, do you really think any of them would think EA is worse than Freedom Industries, the company whose horrendously poor planning led to water contamination that made the water completely unsuitable for drinking? “I know the contaminated water I drank led to nonstop vomiting, but goddamn EA’s DLC costs so much money! Having to go to the hospital is nothing compared to those prices!”

    If the poll was more along the lines of “worst video game company in America,” then I’d perfectly agree with you. But it’s not, it’s worst company in America as a whole.

    #40 1 year ago
  41. Djoenz

    People this is a game site. EA publishes games. This is not a psychological debate.

    People only vote or care about shit that directly affects them. A bunch of nerds voted against EA or perhaps underaged children.

    Ofcourse there are far worse companies. In the end they deserved it and on the other hand its ridiculous to be nominated. Its just a fucking vote.

    Did you vote? I swear internet has a lot of benefits, but it lures a lot of idiots thats for sure.

    It happened. Its done. Debating about the vote itself or about people that agrees or not is retarded to do. Give it a rest..

    STAY ON TOPIC. (EA is a shitty company :P)

    #41 1 year ago
  42. OlderGamer

    DJ +1

    And like what lookingglass said. The results of the worst company poll are what they are because of who voted. And why they voted. It is pointless and meaningless. The only thing it does tell us is that a lot of voters don’t like EA. And that is bad for EAs PR people. It has zero impact beyond that. And it isn’t some indicator of the shallowness of the general US populace. It just reflects and is limited to the people that took the time to vote.


    ” The industry has been mob-rushed by corporate types that see the industry as nothing more than interactive Hollywood. It’s not going to be corrected until the video game market crashes,”

    Fully agree. But a dynamic shift away from consoles could constitute a crash. IE: mobile booming. Tho I don’t think it is a one or the other between Consoles or Mobile or PC. And I don’t think Consoles are going anywhere anytime soon. Just like those big blockbuster Hollywood films not only aren’t going away, in fact they make squillions. Sometimes you need to feed the market. And that is what I have come to realize, I am no longer part of that market. I would rather watch and play other things.

    Watch and Play … first world problems indeed.

    #42 1 year ago
  43. fearmonkey

    Haliburton needs to start making games, then they could win over EA.

    #43 1 year ago
  44. Djoenz

    Amen OG Amen.

    We have become used to the system. Capitalism in its finest.
    Its just too much to stress about. Thats why now I only deal with things that directly affects me.

    Im sorry but I need to stay healthy. I cant be like Jesus trying to save everyone :P

    A lot of companies out there..child slavery etc..oh long as we get those blood diamonds and as long as we get those chinese electronics we dont care about the wrong doings in other contintents.

    First world sickens me. We are too used to it.

    #44 1 year ago
  45. Legendaryboss

    Whatever helps you sleep at night EA, spouting the “unprecedented relationship” line sure did do you no favours.

    Mass Effect 3 Wii U? Solid effort? Well people who have played it said there were no issues but it being full priced and not the trilogy version thats just an excuse and doesn’t detract from the effort part.

    Nintendo kids games? Well i can’t really fight that issue.

    #45 1 year ago
  46. fihar

    I’m actually okay if video games are treated as an interactive Hollywood.
    Sure, blockbusters and big franchises are going to be a norm but it’s not like Hollywood are all about those things.
    I’ve just watched Her, which in a way is quite possibly one of the most thought-provoking sci-flick I’ve ever seen. The Spectacular Now is practically the best film I’ve seen in recent years and Saving Mr. Banks was somehow able to intensify my love for Emma Thompson much further than I ever thought possible.

    I like to think that we’ve started to hit an equilibrium in recent years.
    Recent blockbusters don’t always insult your intelligence anymore, some companies have actually started listening to public feedbacks, properly-hyped indies winning GOTYs left and right, experimental projects being developed into full-fledged games, etc etc.
    When I look at some of the highlights from last year, I see a lot of varieties, a little bit of something for everyone.
    Blockbusters and money-making machines are always formulaic, there is absolutely no getting around that fact but even I still eat junk food from time to time.

    My point is, I don’t subscribe to this belief that suits and corporate greed in general have ruined video games.
    Conforming with that kind of thought is, in my opinion, a disservice to what people like Jonathan Blow, Lucas Pope and Jenova Chen has done in the last few years.
    People are too focused on what bad things have happened to video games that they’ve grown completely oblivious to the good things.

    Don’t turn into a bloody cynic and…..

    Glory to Arstotzka!

    #46 1 year ago
  47. SCAssassin

    I wonder whether or no the COO is gonna try and hunt down the guy who said that.

    #47 1 year ago

Comments are now closed on this article.

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