While there was no mention of the PlayStation’s next generation console, John Koller – Vice President of Hardware and Marketing for SCEA, has confirmed that Sony intends on staying in the PS3 business for quite some time.
Talking to IGN, Koller believes PlayStation 3 will continue to be successful due to strong loyalty from its consumers. “There’s a lot of research showing that the PS3 consumer spends the most time of any consumer on the console. The PS3 consumer also spends a lot. They spend a lot of time and they spend a lot of money.”
With a focus of creating unique experiences on the Vita that differ from the PlayStation 3, the holiday season fast approaching and the pledge to support the Vita for it’s 10 year life cycle, the hope is to steadily boost sales of the Vita. “We try to offer unique experiences between the two platforms. Usually, we’re successful in that.”
The talk recently of a lot of great content coming for PS3 over the next three years certainly ties into plans for the console’s longevity.