“Console guys are running scared”, says Will Wright

Tuesday, 10th July 2012 07:41 GMT By Brenna Hillier

SimCity, Sims and Spore creator Will Wright believes new publishing possibilities have traditional gaming platform holders in a quake.

“I think all the console guys are running scared. Not so much because of the hardware, but because of the business models, free-to-play and that kind of thing, have shifted underneath them,” Wright told GamesIndustry.

Wright said he expects cloud gaming will rise to prominence because people will want to be able to access a game regardless of which device they’re using, and that this will eventually reach a “much broader group of players” than dedicated gaming hardware.

“It adds more opportunities, too. You have a lot of people who are able to do a lot with small teams and low costs,” he added.

“It used to be big companies doing triple-A titles on consoles is where all the money is. It’s shaken things up quite a bit with all these platforms. In some sense all the little mammals – small developers, new companies – have an opportunity right now to fill new niches that are expanding rapidly. They might be small opportunities now, but they very well could be huge opportunities in the not-too-distant future.”

This has an added bonus of allowing developers to take on riskier projects.,

“On the plus side there’s very little risk in trying something new, as opposed to spending 40 bucks on a game and maybe you’ll like it and maybe you won’t,” Wright noted.

“I think people were a lot more risk-averse under the old model, the shrink-wrap model. It has its pluses and minuses; it is bringing in a much wider group of players than we had before. The demographics are expanding, which long-term I think has to help.”



  1. roadkill

    No they are not! Maybe some people will try free to play but most console guys are not only uninformed stupid but also sick rich.

    #1 3 years ago
  2. BraveArse

    You are whatever trollname you had before you were banned previously and I claim my £5.

    #2 3 years ago
  3. foyleman

    @roadkill, “most” console guys? The reason consoles are so popular is because they are stupid easy to use and don’t require a ton of money to build as opposed to PC gamers. You have it completely backwards.

    #3 3 years ago
  4. GrimRita

    I think Will has a point. Since the PS3/XBOX360 were hatched, the entire business of gaming has changed – and fast. This could be one of the reasons why there’s such a delay in the next gen coming – its having the systems in place to deal with free 2 play etc etc as Will points out.

    He also touches on cloud gaming, which could have a huge impact on gaming in general. If a user is able to purchase just one game and then play it on different formats, could create a huge headache for the likes of Sony and Microsoft.

    The dark side of the force clouds everything

    #4 3 years ago
  5. roadkill

    @3 F**k off re***d! “The reason consoles are so popular is because they are stupid easy to use” Exactly! That’s the main reason f**ktards like you are buying them. Because you’re stupid. “and don’t require a ton of money to build as opposed to PC gamers.” Wait? PC gamers require a lot of money to be built? We get built? LOL! Dumb**s! Learn how to write before you go out into the world! Who gave you permission to post!? Damn it! There should be a minimum required IQ to register on these sites. Anyway PCs are very cheap these days. It’s just that idiots like you don’t know how to build one. God you make it so easy!! Come on! Is that all you can throw at me!? Really?

    #5 3 years ago
  6. Ireland Michael

    @5 You’re funny.

    #6 3 years ago
  7. OlderGamer

    Like Grim, I also agree with Mr. Wright a bit.

    #7 3 years ago
  8. ManuOtaku

    I dont agree with him, i think the ones running scare are us the users, with always connected for play single player games, DRM, DLC on all its forms,focusing more with each passing day on other things non related to gaming, with ads,music, tv applications, etc, yes is us the ones running scare not them and for that matter not you.

    #8 3 years ago
  9. Gheritt White

    No tech is more disruptive than a new console gen. This is a FACT. Having to wait an extra Xmas wonj’t change that.

    Also, plz ban roadkill, he’s a twat,

    #9 3 years ago
  10. roadkill

    @9 Awww come on! He was totally asking for it! With his statements he practically begged me to trash him. And I being the gentleman that I am, I had to do it.

    #10 3 years ago

Comments are now closed on this article.