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Robert Bowling exits Call of Duty, Infinity Ward, Activision

Monday, 26th March 2012 23:12 GMT By Brenna Hillier

Call of Duty strategist Robert Bowling, long one of the franchise’s most well known faces, has abruptly announced his departure from the whole shebang.

“Today, I resign from my position as Creative Strategist of Call of Duty, as a lead of Infinity Ward, and as an employee of Activision,” Bowling tweeted earlier today.

Bowling has not responded to requests for comment in the interim, but Activision had a stock comment on hand.

“We sincerely thank Robert for his many years of service. He’s been a trusted and valued member of the Infinity Ward team. We wish him all the best on his decision to pursue future opportunities,” the publisher said.

Bowling has been the public face of the Call of Duty series as a whole, and particularly of Infinity Ward’s entries, for several years – most prominently since the departure of former studio leads Jason West and Vince Zampella.

Although he later served as a major creative force on the franchise, Bowling is best known to the Call of Duty fanbase from his years as community manager under the soubriquet FourZeroTwo. He joined the franchise in 2006, and continued to openly communicate with players despite his promotion up the corporate ladder, and will be greatly missed by hardcore fans.

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20 Comments

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  1. Hunam

    I guess he was a Battlefield man.

    #1 2 years ago
  2. absolutezero

    I guess he got fed up of being a punching bag for the God awful community.

    #2 2 years ago
  3. Maximum Payne

    Will he join Respawn ?

    #3 2 years ago
  4. DSB

    No chance, Respawns community manager has tits. You really don’t want Robert Bowling when you can have tits.

    #4 2 years ago
  5. Brenna Hillier

    @3 it’s an idea. I didn’t want to speculate in the article but I would be very interested to see that happen.

    #5 2 years ago
  6. LOLshock94

    roberts awesome

    #6 2 years ago
  7. mad1723

    Man, sad to see him go. I’m not a fan of CoD as a serie at the moment, but you gotta respect what the man had to do. He was the community manager for a game that generates billions (of dollars and retards :P). That’s not an easy task!

    Cheers to the man for all his hard work. So sad that he leaves at a time where CoD is turning more and more into a cash cow for Activision, who doesn’t want to stop the infernal dev cycle.

    #7 2 years ago
  8. Erthazus

    Seriously, to be honest that guy had cheap PR talk since the beggining. I hope he will not go somewhere at all in the industry.

    But at the same time i remember an interview where he sits with one of the sledgehammer staff’s and he says: “I’m Creative Strategist of Call of Duty” and SH dev says: “for now!” he laughed and Bowling, ehm, pretty much Not.

    #8 2 years ago
  9. CPC_RedDawn

    Who gives a sh*t be honest!??

    I have been a long time fan and player of the COD series ever since the first. My fav being the 2nd, and I still find my self going back to playing COD4 Promod as it has a lot less retards in the game than current iterations.

    I remember the press conference they had where Bowling was upping how much better MW3 was going to be over the train wreck that was MW2 (yeah it sold, but it was still the worst in the series, next to COD3).

    In the conference he promised that they had listened to all the complaints about overpowered killstreaks, guns, perks, glitches, poor map designs, and of course the retarded invention that is the “death streak” that rewards rubbish players. They delivered on ONE of the things he said, and that was no shotguns as secondary’s. But they still though giving people stupidly overpowered and easy to use Akimbo FMG’s (EVEN with the patch they are still overpowered). They include, dead mans hand which is basically just last stand.

    Heck even Treyarch produce better games than IW do now. Black Ops had very few flaws and was an excellent game overall. They pushed the boat out and tried new things with the series.

    Dolphin dives, custom emblems/titles, more balanced guns, interactive maps, dedi servers for PC, theatre mode, combat training… the list goes on. Yeah sure a few things could of been better some of the kill streaks were stupid, and last stand still got in there. But still it just seemed like a mix between COD4, and W@W which isnt a bad thing.

    Then MW3 came along and what do we have, a game the rewards retards, and rubbish players. You do not increase player skill if you give them just an easy mode to play. That is why games have harder modes. Why can’t this be the same for MP.

    GOOD BYE Bowling I hope you go and make some crappy cell phone games from now on and be done with the fps franchise you have fu*ked it up enough.

    #9 2 years ago
  10. LOLshock94

    OHHH SHIT A BUTTHURT COD FAN TAAAAKEEEEEEEEEEEEE COOOOOOVVVVVERRRRRRRRR

    #10 2 years ago
  11. absolutezero

    BLOPS was and still is a broken mess on the PC.

    #11 2 years ago
  12. TD_Monstrous69

    Cue the calls from EA the moment his resignation came out. Though the one thing I can’t help but wonder is of all times, why now? Why’d he pick now to jump ship from COD, IW, and Activision? Putting my questions aside, I wish him well, and eagerly look forward to where he might land next.

    #12 2 years ago
  13. STEGUINO

    Bye Bye Super Troll

    Doubt hes going to EA he owns

    Fourzerotwo Media

    and

    http://www.substreammusicpress.com/home/

    #13 2 years ago
  14. someguy2

    Respawn’s next game is probably going to get revealed this year or early next year, so it makes sense for Robert to join them as community manager since they haven’t needed him while in the initial production stages of their new game.

    #14 2 years ago
  15. DeyDoDoughDontDeyDough

    Soubriquet? Really? I mean, really?

    You know, readers derive broader signification from exoteric use of English?

    This is videogame news, not the Times Literary supplement.

    As for Bowling; he’s seemed unhappy ever since Zampella and West departed. This is hardly a surprise.

    #15 2 years ago
  16. endgame

    Good riddance fegget!

    #16 2 years ago
  17. Zana

    @15 You look quite nervous. Is it because it’s a French word?

    #17 2 years ago
  18. ZILZAL

    its the best thing happens to the call of duty community this year .. PC players may get some recognition

    #18 2 years ago
  19. JimFear-666

    @13
    according to this : http://www.linkedin.com/in/fourzerotwo
    he is no longer at substreamusicpress and fourzerotwo media.

    #19 2 years ago
  20. JimFear-666

    i guess infinity ward / activision realised that they didnt need a “creative strategist” after all.

    #20 2 years ago