Mon, Oct 10, 2011 | 22:44 BST
Analyst predicts 4% increase in September sales
In a time of sinking sales across nearly all industries, it’s encouraging and surprising to see analysts like Michael Pachter start talking about year-over-year sales increases instead of decreases.
Granted, September isn’t exactly the best example. The four per cent is mostly accounted for by a strong showing from Epic’s Gears of War 3, and the analyst also lists a late August release of Madden 12 in the US as contributing to the increase. Not to mention a better-than-ever showing from FIFA 12. All of which could have helped to skew the numbers a bit.
October is also predicted to see gains over last year due to a plethora of high-profile cross-platform games like Arkham City, Battlefield 3, and even Dark Souls which is making a surprising showing on best-seller lists around the world.
Thanks, Gamasutra!


1 comment
#1
GrimRita
11/10/11, 12:33 pm
The gaming industry really doesnt do itself any favours at all by releasing nearly 80% of their games in the final quarter of the year.
This year has been very slow mainly due to the lack of excellent releases earlier in the year and now there’s a rush for gamers to spend spend spend when they probably havent got much cash to splash right now.
Between now and the end of the year there’s alot of games I am interested in meaning that its a huge amount of money and, its finding the bloody time to play them all!!
Come on Marketing departments, stop being tits