Gears of War 3 delayed to “fall 2011″, delay was a “business decision,” says Epic

Friday, 1st October 2010 14:30 GMT By Johnny Cullen

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Microsoft’s announced it’s delayed Gears of War 3 from an original April 8, 2011 launch, and will now release in “fall 2011.”

In a statement from MS, the publisher said the development team at Epic Games “have done great work thus far readying the title for release in the Spring of 2011.”

But it further added: “However, we’ve elected to move the launch of Gears of War 3 until Fall 2011 to make it the marquee title for the holiday season.”

According to a statement VG247 received from Epic Games, the move was “just a business decision” and was  “absolutely not a development slip”.

“I know fans are going to be disappointed with the new release date, but rest assured that this is a business decision between partners, and not a quality issue,” said executive producer Rod Fergusson. “Gears 3 was on track to be the most polished Gears of War game ever when it released in April, and this additional time allows us to polish it that much more before it hits shelves next fall.

“Next week, we have a major multiplayer press visit at Epic HQ, and I’m really looking forward to the fans getting to see and hear about Gears 3 Versus multiplayer for the first time. Lots more exciting news to come.”

According to a tweet from Mark Rein, the game will be released around the holidays, and “ there will be some nice silver linings inside this little cloud…some to be revealed next week”.

We’ll be waiting, then.

Gears of War 3′s Beast Mode is playable on the Eurogamer Expo showfloor this weekend.



  1. Johnny Cullen


    #1 4 years ago
  2. spiderLAW

    Dang it!!!!
    I was so looking forward to this game!!!! AAGGGGG!!!! lol

    Seriously. I have been waiting anxiously for this game. I was more excited for Gears3 then i was for Halo Reach and now i have to wait even longer!
    Sad day, very sad day indeed.

    Now i have to see the bright side of this news. Now i wont have to be worried about my wallet as much because this lightens up the load in the beginning 4 months of next year.

    #2 4 years ago
  3. Blerk

    The first half of next year is looking pretty darned empty for Microsoft-published stuff now. Where are your exclusives, MS? You’re getting left behind.

    #3 4 years ago
  4. Dr.Ghettoblaster

    Pretty much the ONLY remaining 360 exclusive I’m REALLY looking forward too. I can wait for perfection though.

    #4 4 years ago
  5. JopDiga

    No Gears of War 3 vs Killzone 3…. that’s shit. Now they can implent features from KZ3 to their own game and at the end of the year every one will cry GeoW3 is the better game.

    #5 4 years ago
  6. DrDamn

    And the packed Spring release schedule begins it’s steady crumble. Mildly interesting as it’s rare a MS exclusive gets a date and then gets pushed back. Well rarer than on the PS3 anyway.

    #6 4 years ago
  7. spiderLAW

    Nah dude. They’ll both be equally great in different ways.

    what i’ll do is play Killzone 3 from day1 till Gears3 launches and then i’ll play Gears 3 till the next PS3 or 360 exclusive launches.

    #7 4 years ago
  8. joshua nash

    well that sucks, but hopefully the game will be ever better then everyone hopes, wait…….read the article more closely MS delayed it for the purposes of making more money well like somebody said “greedy is good” but if your Microsoft it just makes you a cock

    #8 4 years ago
  9. spiderLAW

    I was just about to say that but a bit less colorful :)

    This was a business decision to make more money for the holiday season. Thats a terrible thing to admit really. O well.

    #9 4 years ago
  10. The Hindle

    Epic have Bulletstorm coming out in Feb so they wont want it overshadowing Gears.

    #10 4 years ago
  11. Blerk

    I’m thinking this is a Microsoft decision rather than an Epic one. Looks like someone glanced down their ‘biggies’ list for next Christmas and decided that they didn’t have anything big enough.

    #11 4 years ago
  12. onlineatron

    I don’t know whether to applaud Microsoft’s honesty or to be sickened by their cold-hearted business nature.

    #12 4 years ago
  13. Psychotext

    Maybe you should go for applause, but with a sickened expression on your face? :D

    #13 4 years ago
  14. Erthazus

    Thats good, now i know when to buy Xbox 360. Probably at summer.

    #14 4 years ago
  15. Blerk

    They were obviously paying attention to Nintendo’s new-found honesty yesterday. :-D

    #15 4 years ago
  16. Kuwabara

    theres abit of contradiction the statement. he says its a business issue, not cause of quality. then he says the extra time given will allow them to polish it ” much more” loll

    #16 4 years ago
  17. freedoms_stain

    Stupid decision.

    #17 4 years ago
  18. Erthazus

    Interesting, what they have left for the next year? Only multiplatform titles?

    #18 4 years ago
  19. Gekidami

    Jeesh, fall? Thats a crazy delay. Blerk makes sense, MS probably looked at next years Xmas list and decided to shift stuff around.

    #19 4 years ago
  20. Erthazus

    From marketing standpoint thats a really good decision, because MS don’t have a lot and they can push a lot of marketing behind Gears franchise.

    But Sony compared to MS always lack on that even if they have a lot to offer.

    #20 4 years ago
  21. DarkElfa

    So basically what they’re saying is that they pissed on our spring happiness to try and drain more money from the Holiday season?

    I find is both sad and amusing that a company can do shit like this and its fans will just bitch and moan a little and still gobble it up on release like good little doggies and then cry about how companies can get away with it.

    Once more with feeling, you vote with your money, you sheeple.

    #21 4 years ago
  22. spiderLAW

    That was pretty funny to read.

    So does that mean you arent going to buy it then?

    #22 4 years ago
  23. AHA-Lambda

    O_O well this is surprising especially after such a specified date!

    This just highlights how poor MS has handled its exclusives now when apart from kinect all they have got is fable 3 and gears 3. Fucking great 2 sequels whoopie!

    It wouldn’t even be as bad if their 3rd aprty exclusives didnt all defect in 8 months time. We can expect over 12 months then next year of no worthwhile exclusives from MS then -_-

    so instead of kz3 vs gears 3 we’ll get R3 vs gears 3

    #23 4 years ago
  24. Hybridpsycho


    I agree to a certain degree…

    But the problem with your statement is that it would require a mass organized event to actually get people to not buy a game because the company has done this or that.

    So if just a few people decides to “NOT” buy a game because the company sux it’s not gonna make a diffrence.

    Just take Modern Warfare 2 for example, shitloads of PC players protested and gave up the series to go and play some Bad Company 2.

    Did this cause IW/Activision any trouble? No! Because there will always be more retards to fill in the gap of the few retards that dared step out of line.

    #24 4 years ago


    #25 4 years ago
  26. hitnrun

    @21 They’re delaying a videogame. I must have missed the part where it was something worthy of public outrage and an organized rebellion.

    #26 4 years ago
  27. stretch215

    @26 so true….

    #27 4 years ago

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