Turbine has announced that its MMO, Dungeon & Dragons Online, has garnered over 1 million new players since switching to its free-to-play model with Eberron Unlimited.
This is just since September 2009 too, and includes players across all of the various consumer plans available, growing the franchise’s revenue over 500 percent since launch.
“The response from players to DDO Unlimited has been nothing short of phenomenal,” said Jim Crowley, president and CEO of Turbine.
“We’ve known all along how great this game is and by implementing an innovative new model that put the players in charge of how they pay and play DDO Unlimited, we’ve successfully expanded our reach and injected new energy into the game.
“Without a doubt, DDO Unlimited is a hit!”
According to Turbine, there’s more adventure packs, store items, and other features and major updates planned throughout as well.