Thu, Feb 11, 2010 | 07:22 GMT
New Hawk Ride game will “unlock the full potential of the board”
Despite Robomodo’s initial Tony Hawk Ride title getting roundly savage by critics towards the end of 2009, company CEO Mike Griffith believes the next game in the series, due later this year, will succeed in achieving the concept’s vision.
Speaking in Activision Blizzard’s full-year earnings call last night, Griffith said:
“Game ratings for Tony Hawk Ride weren’t just high as we would have hoped last year. And in hindsight, it took longer to optimize the hardware leaving less time to develop the software we launched in 2009. Still, play testing and consumer feedback have been very encouraging. The premise of standing on the skateboard and performing tricks that only the pros can pull off is very compelling.
“This year, with the hardware complete, we’ll be focusing on improving the software in order to unlock the full potential of the board. We continue to believe that this innovative peripheral redefines the skateboarding experience and could potentially have different applications in the future.”
No specific date was given for the title, although you’re going to see it in the back half of the year.
For all the rest of the news from the call, hit this.
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Posted in: Activision Blizzard, Hot, PS3, Sports, Wii, Xbox 360
Tags: actibliz full-year financials 2009, Mike Griffith, robomodo, tony hawk ride
10 comments
#1
G1GAHURTZ
11/02/10, 7:26 am
No surprises really…
Same strategy as with DJ Hero.
#2
mojo
11/02/10, 7:27 am
TH: Ride2 will unlock more underselling imo
#3
Michael O’Connor
11/02/10, 7:39 am
“The premise of standing on the skateboard and performing tricks that only the pros can pull off is very compelling.”
No Griffith, it isn’t. It isn’t compelling to anyone, at all.
#4
Yoshi
11/02/10, 7:52 am
“This year, with the hardware complete” So your tryin to tell us it was fucked last year? lolz
#5
RGW1982
11/02/10, 8:28 am
Another FAIL For Activision Blizzard..
@ 4
No, He’s Just Saying They Sold You Incomplete Hardware & That They Knew It The Whole Time.. Those Assholes Are Always Rushing Shit Out Trying To Make A Buck.
#6
Blerk
11/02/10, 8:44 am
Translation: We’ve got a fucking warehouse full of these boards that you didn’t buy last year, you miserable bastards!
Edit: He didn’t say the hardware was ‘incomplete’ last year, he said the software was sub-optimal because they spent so long getting the hardware right. So basically he’s saying that this year’s board will be identical to last year’s, but they’ll have a lot more time to work on the actual game this time around.
#7
Eregol
11/02/10, 9:16 am
Unlock the full potential of the board?
I’ve already used it to it’s full potential.
Dinner tray, pretend Baywatch floatation device, platter tray (good for meat and cheese).
Hey!
Let’s list things the board would be useful for?
#8
mington
11/02/10, 9:21 am
a giants shoe horn
(i win)
#9
RGW1982
11/02/10, 5:33 pm
@ 6
You Say Sub-Optimal, We Say Incomplete Hardware.
#10
Mr Tom
11/02/10, 9:52 pm
My bin unlocked the full potential of the board.