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August NPD: US game industry still in decline by 16%

Thursday, 10th September 2009 23:56 GMT By Stephany Nunneley

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The NPD numbers are in for the month of August, and the industry saw its sixth consecutive month-over-month decline, what with the 16 percent slip year-on-year.

While this is an improvement over the past few month, the decline can only be combated by climbing 14 percent aggregate for 2009 to “come in flat in comparison to 2008 sales,” says NPD Group’s Anita Frazier.

Combined sales of accessories, hardware, and software, and accessories totaled $908.72 million, which compared to $848.9 million in July, shows improvement, if only slight.

Accessories were only category to experience an increase over last year’s sales, and this surge in sales of peripherals and controllers owes thanks in part to the upward trend in hardware sales.

With the price cuts for PS3 and Xbox 360 just getting started, next month’s figures should prove to be more interesting, indeed.

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6 Comments

  1. Jadeskye

    hey, big recession, lots of people out of work, prices of games going up, less games coming out.

    a 16% drop isn’t that bad for all that shit.

    #1 5 years ago
  2. polygem

    that´s right. all the topselling games are due this fall/ spring 10…like always…if there is improvement of hardware we will see improvement of software in the next months as well.

    #2 5 years ago
  3. blackdreamhunk

    ok it was like 49% drop and add another 15% so it”s more like 65% drop in total.

    pc gaming is still doing fine by the way.

    #3 5 years ago
  4. Blerk

    You’re not very good at maths, are you, bdh?

    #4 5 years ago
  5. blackdreamhunk

    lol I’m just waking up lol sorry 54% drop maybe I might be wrong that might just be music sales.

    my sorces maybe wrong.

    #5 5 years ago
  6. Phoenixblight

    *marks D) All of the Above*

    #6 5 years ago

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