Tue, Aug 25, 2009 | 07:24 BST
Sony losing money on each PS3 Slim

Sony’s will make a loss on each PS3 Slim unit it makes, PlayStation mega-boss Kaz Hirai’s told Times Online.
“If you’re just talking about the hardware alone, the quick answer is yes,” he said.
“That makes good headlines, but I don’t actually know that that’s the true nature of the business that we’re all in, whether it’s PlayStation, Xbox or the Wii.
“I think the better indicator is to look at the business as a whole platform, to ask: are you profitable in terms of the hardware, software and peripherals. And the answer to that question is yes on a gross profit level since the last fiscal year.”
Bonanza. Slim costs £250. Thanks, Kotaku.


11 comments
#1
Spiral
25/08/09, 8:09 am
They lose money on it? Sold!
#2
Captain Fruitloop
25/08/09, 9:39 am
I’m buying two, now.
#3
G1GAHURTZ
25/08/09, 9:41 am
I haven’t seen any bundles yet?
Anyone seen any? All I’ve seen is the standalone console, so if that’s the case and I want a game (not socom) and a headset, I’m looking at over £300…
#4
Gekidami
25/08/09, 9:59 am
You must be blind if you’ve never seen a bunble, not only are they pretty much the only things going but many have been announced and reported by this very site.
#5
rrod360lol
25/08/09, 10:00 am
@GIGA ps3 slim for 230 quid at Shopto…
http://www.shopto.net/PS3/GAMES/PS3SLIM-PS3%20Slim%20120GB.html
#6
DrDamn
25/08/09, 10:08 am
@G1GA
Oh and be sure to get the Sony headset – streets ahead of the competition in quality and features.
#7
Tonka
25/08/09, 10:11 am
Yes! They still love us real gamers! That’s how you run a successful business!
/signs petition
#8
G1GAHURTZ
25/08/09, 10:15 am
@ Geki:
What? I only check GAME and Play.com, and neither of those have any bundles. Only the Slim on it’s own, with no games.
Got any links??
@ rrod:
Good find! Thanks man!
@ DD:
Yeah probably will do… I usually try to stick to official stuff when it comes to peripherals anyway.
#9
rrod360lol
25/08/09, 10:24 am
@Giga (again) The cheapest I’ve ever found the headset (rrp 25) is 18 quid at play
http://www.play.com/Games/PlayStation3/4-/6704615/Official-Sony-PS3-Wireless-Bluetooth-Headset/Product.html
As Dr Damn said it’s miles ahead of the competition (including the official warhawk one)
#10
G1GAHURTZ
25/08/09, 10:33 am
Cool. Thanks again fella!
#11
Cort
25/08/09, 10:14 pm
Well at least the PlayStation brand as a whole is now profitable. This can only be good for PS gamers.