Wed, Apr 15, 2009 | 13:16 BST
Hawkins: iPhone is “freaking out” Sony and Nintendo
Trip “Poster Boy” Hawkins has told VentureBeat that Sony and Nintendo are currently “freaking out” at inroads made into the gaming space by iPhone.
“The iPhone is by far our most effective platform,” said the EA founder and Digital Chocolate boss.
“We make as much money with these games on one device as we do putting a game on 100 different cell phone platforms. Between the iPod Touch and the iPhone, I think the platform is freaking out Sony and Nintendo.
“Apple has sold 30 million units so far and it has created tremendous awareness. It has taken ground all over the world. But it has only penetrated one half of one percent of its total market.”
There’s more through there. Thanks, CasualGaming.biz.